Vinyl Wrap
FailDemand is soft, at -22.7% this quarter, so Vinyl Wrap is a Fail.
- Flapen Score
- 43 / 100Ranks 1,615 of 2,225 DIY & Tools niches · −6 vs the category median of 4943
- Market size
- £81K/yr942K searches / yr
- 90-day growth
- -22.7%search demand this quarter
- Competition
- 46%top-5 click share · 18 brands · 59 sellers
Flapen Score
Vinyl Wrap against its category
The dotted line is the DIY & Tools average. Past it, Vinyl Wrap is stronger. Inside it, weaker.
Market
The Vinyl Wrap market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vinyl Wrap 942K times last year and spent an estimated £81K. The top 5 brands take 77% of clicks. Demand peaks in Sep. Flapen scores it 43 out of 100, a Fail.
01 · Demand
1.3% of searches ended in a purchase last week.
Shoppers searched for this 942K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.
- Searches, last 12 months
- 942K
- Growth, 90 days vs prior 90
- -22.7%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £81Ka year
- Peak month
- September1.8× the quietest month
- Top search term
- vinyl wrap462K searches a year
02 · Price
A sale here is worth £6.81.
Listings sell for £6.81 on average, from £2.46 to £27.44. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £6.81 that is £681 to £2K a year per listing.
- Average price
- £6.81under the $15 to $100 sweet spot
- Price range
- £2.46–£27.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £681–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #48 within Painting Supplies, Tools & Wall Treatments. It carries 3,538 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 95%
- Out of stock, average day
- 1.9%
- Average rank
- #48in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,538per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 1 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Vinyl Wrap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Abyssaly Vinyl Wrap Wood Effect Sticky Back Plastic Roll Oak Brown Self Adhesive Wallpaper Vintage Removable Wallpaper for Furniture Wall 30cm X 200cm
- Price
- £6.02
- Rating
- 4.0/5
- Reviews
- 10,894
- Age
- 3y ago
Hode Vinyl Wrap 40cmX300cm White High Gloss Sticky Back Plastic Roll for Kitchen Bathroom Worktops White Self Adhesive Wallpaper for Furniture Stickers Covering Contact Paper Glittery
- Price
- £7.51
- Rating
- 4.2/5
- Reviews
- 18,570
- Age
- 7y ago
Hode Marble Sticky Back Plastic 30cm X 2m Granite White Grey Vinyl Wrap Contact Paper Self Adhesive Wallpaper Waterproof PVC Roll for Kitchen Countertop Furniture Easy to Remove
- Price
- £4.67
- Rating
- 4.1/5
- Reviews
- 7,818
- Age
- 7y ago
Abyssaly Black Vinyl Wrap Self Adhesive Wallpaper Wood Effect Sticky Back Plastic Roll for Furniture Removable Peel and Stick Wallpaper Decorative Furniture Kitchen 30cm X 200cm
- Price
- £5.71
- Rating
- 4.0/5
- Reviews
- 10,894
- Age
- 6y ago
vgoltd Furniture Stickers Gloss Self Adhesive Vinyl Wrap Sticky Contact Paper Roll for Kitchen Countertop Cupboard Cabinets Wardrobe & Tabletops (White 30 x 100 cm)
- Price
- £4.56
- Rating
- 4.2/5
- Reviews
- 4,963
- Age
- 3y ago
Trending
90-day click momentum
3 Rolls Vinyl Warehouse 90cm x 2.1m d-c-fix Ribbeck Oak Wood Sticky Back Vinyl Furniture Wrap 5378
- Price
- £27.44
- Rating
- 4.6/5
- Reviews
- 31
- Age
- 5y ago
Alened Sticky Back Plastic Roll 30x200cm Wood Effect Vinyl Wrap Self Adhesive Wallpaper Brown Peel and Stick Waterproof Removable Vinyl Film for Kitchen Cupboard Furniture Wall
- Price
- £6.30
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 9mo ago
Abyssaly Brown Sticky Back Plastic Roll Wood Effect Self Adhesive Wallpaper
- Price
- £5.06
- Rating
- 4.2/5
- Reviews
- 69
- Age
- 9mo ago
Abyssaly Vinyl Wrap Wood Effect Sticky Back Plastic Roll Oak Brown Self Adhesive Wallpaper Vintage Removable Wallpaper for Furniture Wall 40cm X 300cm
- Price
- £9.32
- Rating
- 4.0/5
- Reviews
- 10,894
- Age
- 3y ago
Fablon FAB10134 45 cm x 2 m Roll Heritage Silver
- Price
- £3.64
- Rating
- 4.5/5
- Reviews
- 1,169
- Age
- 13y ago
Newest
by launch dateAbyssaly Brown Sticky Back Plastic Roll Wood Effect Self Adhesive Wallpaper
- Price
- £5.06
- Rating
- 4.2/5
- Reviews
- 69
- Age
- 9mo ago
Alened Sticky Back Plastic Roll 30x200cm Wood Effect Vinyl Wrap Self Adhesive Wallpaper Brown Peel and Stick Waterproof Removable Vinyl Film for Kitchen Cupboard Furniture Wall
- Price
- £6.30
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 9mo ago
Alened Sticky Back Plastic White Vinyl Wrap Matt 30x200cm Self Adhesive Wallpaper Peel and Stick Waterproof Removable for Kitchen Cupboard Furniture Walls DIY
- Price
- £5.15
- Rating
- 4.1/5
- Reviews
- 228
- Age
- 1y ago
Cricut Permanent Adhesive Vinyl Roll | 30.5 cm × 3 m | Black | Ideal for Customising Mugs Notebooks Home Décor & DIY Projects for Decals Journals Labels Scrapbook Water Bottle
- Price
- £7.04
- Rating
- 4.6/5
- Reviews
- 5,358
- Age
- 1y ago
JOYVOX 7 Pcs Car Vinyl Wrap Tool Kit Wallpaper Smoothing Tool Kit Window Tint Application Kit with Squeegee Felt Edge Cutter and Gloves for Car Wrapping Wallpaper and Window Film
- Price
- £3.62
- Rating
- 4.4/5
- Reviews
- 214
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
59
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
46%
Top 20: 81%
Open market
20%
- Abyssaly36%
- Hode21%
- vgoltd9%
- Fablon6%
- Alened6%
- JOYVOX3%
Demand
Vinyl Wrap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.8×
Search terms
Top Vinyl Wrap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vinyl wrap462K/yr
- fablon119K/yr
- vinyl wrap for furniture54K/yr
- self adhesive vinyl42K/yr
- contact paper46K/yr
- sticky back vinyl29K/yr
- peel and stick23K/yr
- self adhesive vinyl roll28K/yr
- contact paper self adhesive22K/yr
- sticky back plastic patterned17K/yr
Reviews and returns
What reviews say buyers love and hate about Vinyl Wrap
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Poor adhesive
Did not stick
Not sticky enough
Bad quality
Cheap looking
Absolutely garbage
Vinyl is thin
Far too thick
Felt thinner too
very flimsy and tears easily
Backing is easily ripped so not easy to remove
Too fragile
Not as dark as it looks
Not white
Disappointed with the colour
Love
overall Im really happy with how it turned out
Good quality
Quality- I think the quality on this wrap is good
Easy to use
Super easy to apply
Easy to apply
Strong adhesive
Good adhesive
Adhesion is great
Good value
Good value for money
Good value for money
Did the job for me
Exactly what I needed
As described
Return
1.4% Return rate 80% Fixable by listing
Not fit for purpose
However this roll is smaller than others
It was to small
Not as dark as it looks
Not white
Disappointed with the colour
Poor adhesive
Did not stick
Not sticky enough
Not as advertised
Not as described
again nothing like the photos
Bad quality
Cheap looking
Absolutely garbage
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vinyl Wrap questions
Answered from the same tracked data.