Vinyl Flooring

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £372K a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-21.1%

Conversion, latest week

0.6%

Market size, estimated

£372Ka year

Peak month

February1.7× the quietest month

Top search term

vinyl flooring361K searches a year

Listings sell for £23.90 on average, from £9.39 to £57.97. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £23.90 that is £2K to £6K a year per listing.

Average price

£23.90inside the $15 to $100 sweet spot

Price range

£9.39–£57.97

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£2K–£6K

Returns

2.5%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #188 within Building Supplies. It carries 561 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

73%

Out of stock, average day

14.9%

Average rank

#188in Building Supplies

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

561per listing

Listings tracked

71

13 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months