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Vent Cover

Fail

Prices span $2.50–$7.88, mostly outside the sweet spot, so Vent Cover is a Fail.

Flapen Score
34
34 / 100
Ranks 2,121 of 2,225 DIY & Tools niches · −15 vs the category median of 49
Market size
£86K/yr503K searches / yr
90-day growth
-19.8%search demand this quarter
Competition
63%top-5 click share · 9 brands · 39 sellers

Flapen Score

Vent Cover against its category

The dotted line is the DIY & Tools average. Past it, Vent Cover is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vent Cover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vent Cover 503K times last year and spent an estimated £86K. The top 5 brands take 87% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

3.1% of searches ended in a purchase last week.

Shoppers searched for this 503K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
503K
Growth, 90 days vs prior 90
-19.8%
Conversion, latest week
3.1%
Market size, estimated
£86Ka year
Peak month
November1.5× the quietest month
Top search term
vent cover110K searches a year

02 · Price

A sale here is worth £5.57.

Listings sell for £5.57 on average, from £2.50 to £7.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £5.57 that is £1K to £3K a year per listing.

Average price
£5.57under the $15 to $100 sweet spot
Price range
£2.50–£7.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
1.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #197 within Building Supplies. It carries 1,456 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#197in Building Supplies
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,456per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Vent Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£35K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

39

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

8%

  • Awenta35%
  • Map24%
  • Kair16%
  • Hon&Guan6%
  • VENTS UK5%
  • Stadium5%
  • Open — no brand owns it (3 brands, 8%)

Demand

Vent Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KBlack Friday '24Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Vent Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vent cover110K/yr
  • air vent covers for walls69K/yr
  • air vent32K/yr
  • extractor fan vent cover44K/yr
  • vent24K/yr
  • air vent cover30K/yr
  • vent covers exterior16K/yr
  • air vents15K/yr
  • ventilation grilles17K/yr
  • wall vent cover15K/yr

Reviews and returns

What reviews say buyers love and hate about Vent Cover

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall22%+1.29

Cheap

Cheap fix to covering holes

Not high quality

Size-Overall15%+1.76

This was not the right size when measured only 9.5 inches and 6.5 inches hence didnt fit and returned

Not true to size

slightly bigger than expected

Strength13%−0.03

can easily break

Flimsy - Be careful attaching

Very flimsy and thin plastic

Material Quality10%−0.11

It's made of plastic

Very flimsy and thin plastic

Defective Material/Parts8%+0.12

Very good unit not yet working due to building work

Love

Size-Overall25%+1.76

Perfect fit just what we needed

Fits well

Easy to fit

Quality-Overall24%+1.29

Good quality and very swift delivery thanks

Excellent product

Great quality vent

Advertised Vs Actual Product16%−0.04

As described

does the job

Exactly what I wanted

Value For Money13%−0.13

Excellent value

Fair price

Good value

Assembly/Installation5%+0.50

Easy Installation

This louvred wall vent was good quality easy to install

good quality and easy to install

Return

1.7% Return rate 86% Fixable by listing

Size-Overall73%▆▆▇▇▇█

This was not the right size when measured only 9.5 inches and 6.5 inches hence didnt fit and returned

Not true to size

slightly bigger than expected

Color7%█▄▆▂▅▄
Compatibility-Overall4%▄█▆▇▇▂
Quality-Overall4%█▇▂▇▃▁

Cheap

Cheap fix to covering holes

Not high quality

Advertised Vs Actual Product3%▇█▄▃▄▃

You really need to change this in your advertising

FAQ

Common Vent Cover questions

Answered from the same tracked data.