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Velcro Sticky Pads

Fail

Prices span $2.54–$5.71, mostly outside the sweet spot, so Velcro Sticky Pads is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£41K/yr75K searches / yr
90-day growth
+4.1%search demand this quarter
Competition
62%top-5 click share · 11 brands · 53 sellers

Flapen Score

Velcro Sticky Pads against its category

The dotted line is the DIY & Tools average. Past it, Velcro Sticky Pads is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Velcro Sticky Pads market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Velcro Sticky Pads 75K times last year and spent an estimated £41K. The top 5 brands take 81% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

14.3% of searches ended in a purchase last week.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
14.3%
Market size, estimated
£41Ka year
Top search term
black velcro19K searches a year

02 · Price

A sale here is worth £3.88.

Listings sell for £3.88 on average, from £2.54 to £5.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £3.88 that is £970 to £2K a year per listing.

Average price
£3.88under the $15 to $100 sweet spot
Price range
£2.54–£5.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£970–£2K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #62 within Adhesives & Sealers. It carries 6,745 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#62in Adhesives & Sealers
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,745per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Velcro Sticky Pads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£17K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

53

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

15%

  • VELCRO Brand58%
  • On1shelf7%
  • Rowwait6%
  • Admygo5%
  • Aidi5%
  • hautllaif4%
  • Open — no brand owns it (5 brands, 15%)

Search terms

Top Velcro Sticky Pads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black velcro19K/yr
  • velcro sticky pads13K/yr
  • velcro pads13K/yr
  • velcro stickers8K/yr
  • sticky velcro pads5K/yr
  • black velcro strips4K/yr
  • velcro pads self adhesive4K/yr
  • velcro tabs3K/yr
  • double sided velcro pads3K/yr
  • velcro black2K/yr

Reviews and returns

What reviews say buyers love and hate about Velcro Sticky Pads

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness59%−0.40

Poor Adhesive

Doesn't stick

Adhesive doesn't stick

Quality-Overall6%+1.02

Very cheap quality

Not good has shown

Poor quality

Value For Money4%+0.66

There were cheaper alternatives

Bit expensive for what bit you get

A little pricey

Functionality-Overall3%−0.02

Dont work

it didnt work

This product does not work it has no solid adhesive

Weight Heavy3%−0.02

Not heavy duty

Wasnt heavy duty at all did not hold intended item as described

Its definitely not heavy duty

Love

Adhesion/Stickiness19%−0.40

good adhesion

Sticks really well

Strong adhesive

Quality-Overall18%+1.02

Excellent Product

Overall they are reliable

Good quality item with very strong bond

Strength12%+1.12

Good and sturdy

Strong hold

The tape is very strong

Value For Money12%+0.66

Good value for money

Good value

fair price

Advertised Vs Actual Product12%+1.10

As advertised

Work great just what i needed

As described

Return

0.3% Return rate 38% Fixable by listing

Adhesion/Stickiness28%▅█▅▄▅▅

Poor Adhesive

Doesn't stick

Adhesive doesn't stick

Size-Overall24%▇▅▆▇█▆

The 1-meter length is simply too short if you're planning to attach an insect screen to a standard window

Very large peices

Very small and quite difficult to use

Material Quality8%▄▁█▇▅▆
Color7%▁▄▆▅▄█
Functionality-Overall5%▁▅▁█▁▂

Dont work

it didnt work

This product does not work it has no solid adhesive

FAQ

Common Velcro Sticky Pads questions

Answered from the same tracked data.