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Velcro Cable Ties

Fail

Prices span $3.28–$6.56, mostly outside the sweet spot, so Velcro Cable Ties is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£173K/yr246K searches / yr
90-day growth
-1.4%search demand this quarter
Competition
68%top-5 click share · 14 brands · 23 sellers

Flapen Score

Velcro Cable Ties against its category

The dotted line is the DIY & Tools average. Past it, Velcro Cable Ties is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Velcro Cable Ties market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Velcro Cable Ties 246K times last year and spent an estimated £173K. The top 5 brands take 73% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

15.0% of searches ended in a purchase last week.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £173K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
-1.4%
Conversion, latest week
15.0%
Market size, estimated
£173Ka year
Peak month
January1.1× the quietest month
Top search term
velcro cable ties129K searches a year

02 · Price

A sale here is worth £4.70.

Listings sell for £4.70 on average, from £3.28 to £6.56. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £4.70 that is £7K to £9K a year per listing.

Average price
£4.70under the $15 to $100 sweet spot
Price range
£3.28–£6.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£7K–£9K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #29 within Electrical. It carries 2,109 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
6.9%
Average rank
#29in Electrical
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,109per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Velcro Cable Ties products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£35K£52K£69K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

23

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

23%

  • Oksdown33%
  • Liandasheng14%
  • ARMIZ11%
  • PanBeiQi11%
  • AIRUEEK4%
  • Menmamenma4%

Demand

Velcro Cable Ties search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Search terms

Top Velcro Cable Ties search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • velcro cable ties129K/yr
  • velcro ties18K/yr
  • velcro cable tidy straps15K/yr
  • cable straps12K/yr
  • cable ties velcro11K/yr
  • small velcro straps7K/yr
  • velcro cable tidy7K/yr
  • cable velcro ties6K/yr
  • velcro ties for cables5K/yr
  • reusable cable ties velcro5K/yr

Reviews and returns

What reviews say buyers love and hate about Velcro Cable Ties

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%−0.04

Too short

a bit short

A bit short

Quality-Overall15%−0.06

not great quality ok for leads

cheap

Rubbish

Adhesion/Stickiness11%−0.04

they seems to be very sticky

Dont stick well

Not sticky

Ease Of Use5%+1.25

is a pain to make the pair

Can be difficult to separate

they're a pain - you pull them tight

Functionality-Overall5%−0.02

which will not work for the use I had in mind

Love

Ease Of Use19%+1.25

Easy to use

Very handy, for a variety of uses

Comes in very handy

Value For Money18%+1.77

Excellent value

Good Value

Excellent value

Quality-Overall14%−0.06

Excellent Quality

The quality is solid

They seem to be well made

Advertised Vs Actual Product7%−0.07

Just what I wanted

Exactly as advertised

As described

Color5%+0.60

Colours are good too

Good range of colours too

Good to have different colours to organise

Return

0.3% Return rate 50% Fixable by listing

Size-Overall42%▅▇▃█▄▅

Too short

a bit short

A bit short

Strength15%█▄▄██▅

not especially strong

Adhesion/Stickiness8%▁▁█▁▁▄

they seems to be very sticky

Dont stick well

Not sticky

Functionality-Overall6%█▁▁▁▅▅

which will not work for the use I had in mind

Quality-Overall6%█▁▄▁█▁

not great quality ok for leads

cheap

Rubbish

FAQ

Common Velcro Cable Ties questions

Answered from the same tracked data.