Underfloor Heating Thermostats
soft demand (-48.4% this quarter) — Underfloor Heating Thermostats doesn't clear our bar today.
Flapen Score
Is Underfloor Heating Thermostats profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Underfloor Heating Thermostats is a £18K/yr Amazon United Kingdom market (35K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Underfloor Heating Thermostats: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -48.4% over the last 90 days and 1.8% of searches end in a purchase.
£18K
revenue / yr
Who owns the niche?
The top 5 brands hold 81% of demand, so 19% of the market is open.
19%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 21 products
Top Underfloor Heating Thermostats products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
KETOTEK Smart Thermostat WiFi for Electric Underfloor Heating 16A Compatible with Alexa Programmable Underfloor Heating Thermostats Controller with NTC Probe Sensor
- Price
- £35.00
- Rating
- 4.3/5
- Reviews
- 2,262
- Age
- 6y ago
Meross Smart Thermostat for Electric Underfloor Heating WiFi Room Thermostat with Timer Dual Sensors Heating & Cooling Energy Saving App Control Works with Alexa and Google Hubless
- Price
- £37.90
- Rating
- 4.4/5
- Reviews
- 695
- Age
- 11mo ago
KETOTEK Manual Underfloor Heating Thermostats 220V 16A Electric Underfloor Heating Controller Mechanical Room Thermostat with Floor Sensor Probe White
- Price
- £12.16
- Rating
- 4.3/5
- Reviews
- 821
- Age
- 7y ago
Meross Smart Thermostat for Electric Underfloor Heating WiFi Thermostat Works with Matter HomeKit Alexa Google and Home Assistant Smart Heating with Timer App Control Energy Saving Hubless
- Price
- £46.26
- Rating
- 4.3/5
- Reviews
- 2,881
- Age
- 10mo ago
KETOTEK Electric Underfloor Heating Thermostats Programmable 16A Digital Room Thermostat for Under Floor Heating with External Sensor Probe LCD Touch Screen
- Price
- £21.12
- Rating
- 4.4/5
- Reviews
- 281
- Age
- 7y ago
Trending
90-day click momentum
BeFit24 Tuya WiFi Smart Thermostat For Underfloor Heating | Smart Thermostat Tuya | App Control | Programmable Thermostat | Alexa Google Assistant Compatible | 16A 3600W
- Price
- £20.00
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 6mo ago
DollaTek Home Nonprogrammable Thermostats Electric Heating Manual Thermostat Underfloor Appliance Floor Sensor 230V-240V AC 16A 4 Wire
- Price
- £8.11
- Rating
- 4.4/5
- Reviews
- 9
- Age
- 2y ago
Smart Underfloor Heating Thermostat with LED Display Anti False Home Thermostat for Electric Underfloor Heating High Accuracy Temperature Controller 16A AC85V (Black)
- Price
- £17.27
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 1y ago
Meross Smart Thermostat for Electric Underfloor Heating WiFi Thermostat Works with Matter HomeKit Alexa Google and Home Assistant Smart Heating with Timer App Control Energy Saving Hubless
- Price
- £46.26
- Rating
- 4.3/5
- Reviews
- 2,881
- Age
- 10mo ago
MincoHome Smart Thermostat Save Energy WiFi Digital Room Thermostat Underfloor Heating Temperature Controller Compatible with Alexa and Google Assistant (White for Electric Heating)
- Price
- £27.50
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 3y ago
Newest
by launch dateBeFit24 Tuya WiFi Smart Thermostat For Underfloor Heating | Smart Thermostat Tuya | App Control | Programmable Thermostat | Alexa Google Assistant Compatible | 16A 3600W
- Price
- £20.00
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 6mo ago
Meross Smart Thermostat for Electric Underfloor Heating WiFi Thermostat Works with Matter HomeKit Alexa Google and Home Assistant Smart Heating with Timer App Control Energy Saving Hubless
- Price
- £46.26
- Rating
- 4.3/5
- Reviews
- 2,881
- Age
- 10mo ago
Meross Smart Thermostat for Electric Underfloor Heating WiFi Room Thermostat with Timer Dual Sensors Heating & Cooling Energy Saving App Control Works with Alexa and Google Hubless
- Price
- £37.90
- Rating
- 4.4/5
- Reviews
- 695
- Age
- 11mo ago
YeloDeer WiFi Smart Thermostat for Electric Underfloor Heating Wireless Room Thermostat Digital Programmable Temperature Controller Screen-Off Function with Alexa Google Assistant 230V White
- Price
- £29.07
- Rating
- 4.5/5
- Reviews
- 25
- Age
- 1y ago
tado Smart Thermostat X Add-on as Wired Room Thermostat
- Price
- £60.37
- Rating
- 4.1/5
- Reviews
- 182
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
24
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
54%
Top 20: 100%
Open market
15%
- KETOTEK39%
- meross22%
- BeFit247%
- MincoHome6%
- WENGART6%
- Senphus4%
- Open — no brand owns it (7 brands, 15%)
Underfloor Heating Thermostats demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.0×
Top Underfloor Heating Thermostats search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- underfloor heating thermostats20K/yr
- electric underfloor heating thermostat6K/yr
- underfloor heating thermostat5K/yr
- underfloor heating controller4K/yr
What reviews say buyers love and hate about Underfloor Heating Thermostats
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Easy to install”
“I found it incredibly easy to use”
“great value”
“It looks nice”
“does what is says and more”
What buyers complain about
75% of reviews“the manual is useless”
“Is very difficult to navigate”
“neither powered on”
“Or the floor goes cold”
“After 2 weeks disappear from app then can't connect to WiFi”
Underfloor Heating Thermostats return rate & reasons
Why buyers send it back, as a share of all return requests.
6.0%
Return rate
11%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Underfloor Heating Thermostats questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
