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38

travel extension lead

Skip it

Prices mostly outside the sweet spot ($9.84–$15.41) — this niche doesn't clear our bar today.

Market size 16Growth 58Conversion 47Competition 23Returns 87Price range 7Avg price 60Brand share 22Review moat 44Quality gap 24

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Good£13.22

avg listing price — sweet spot $15–$100

Growth

Good+32.8%

90-day search growth — must beat 0% to launch

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,131.71

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad73%

top-5 click share — a locked-up shelf

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad£65K

£65K/yr · 131K searches

Price range

Bad£9.84–£15.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, travel extension lead is a £65K/yr Amazon United Kingdom market (131K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 38/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

travel extension lead market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
£66K–£79K
units × avg price
Conversion rate
3.8%
Avg BSR
#68
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
1.0%
Avg brand age
39 months
Avg seller age
178 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

17

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

5%

  • NTONPOWER38%
  • ORICO25%
  • Addtam13%
  • BEVA8%
  • FDTEK7%
  • Aodeng4%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +32.8% search growth over the last 90 days.
5K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.3×

Top travel extension lead search terms

  • travel extension lead70K/yr
  • travel extension lead with usb slots25K/yr
  • compact extension lead11K/yr
  • travel power strip8K/yr
  • non surge extension lead for cruise ship8K/yr
  • cruise approved extension cord5K/yr
  • portable extension lead4K/yr
All search terms

Top travel extension lead products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£7K20%£13K30%£20K40%£26K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about travel extension lead

What buyers praise and complain about, mined from review topics.

What buyers love

Portability20%

“Neat and compact”

Quality-Overall12%

“Good quality build”

Compactness8%

“Very compact for the space I needed it for”

Charging7%

“Brilliant Charger”

Ease Of Use7%

“Handy”

Socket/Port/Plug6%

“the USB plugs are so useful”

Advertised Vs Actual Product6%

“Exactly as described”

Size-Overall5%

“Excellent, nice a small so it will be perfect for travelling”

Add-Ons/Attachments4%

“This extension is great”

Value For Money4%

“Good price”

What buyers complain about

Durability15%

“Stopped working after first use”

Charging10%

“the charging speeds are very slow too”

Socket/Port/Plug8%

“Not one of the usb ports work”

Functionality-Overall7%

“Didn't work”

Weight Heavy7%

“A little bulky”

Quality-Overall6%

“It does feel cheap”

Compatibility-Overall5%

“would not work for us”

Size-Overall3%

“Wire is quite short I think only 1 metre”

Thickness3%

“The cable is a thick cord”

Brightness/Shine/Glow2%

“Sparks and not good”

Top return reasons

Size-Overall19%
Socket/Port/Plug18%
Charging13%
Functionality-Overall10%
Weight Heavy10%
Compatibility-Overall4%
Defective Material/Parts4%
Add-Ons/Attachments3%
Quality-Overall2%
Advertised Vs Actual Product2%

Common questions

Is travel extension lead profitable to sell on Amazon United Kingdom?
The niche generates £65K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +32.8%. Flapen's verdict: Skip it (38/100).
How competitive is the travel extension lead niche?
8 brands and 17 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in travel extension lead?
Top complaints mined from reviews: Durability, Charging, Socket/Port/Plug. The return rate is 1.4%.
When does demand for travel extension lead peak?
Demand peaks in May–Jun–Jul; the busiest month runs 2.3× the quietest.
What does it cost to enter the travel extension lead niche?
Listings span £9.84–£15.41; the average listing price is £13.22 (sweet spot $15–$100). The average incumbent carries 2,132 reviews — the moat a new listing must climb.