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Toothbrush Timer

Maybe

Returns run at only 0.4% of orders. But prices span $2.62–$12.40, mostly outside the sweet spot, so Toothbrush Timer is a Maybe.

Flapen Score
50
50 / 100
Top 43% of 2,225 DIY & Tools niches · +1 vs the category median of 49
Market size
£79K/yr139K searches / yr
90-day growth
-22.2%search demand this quarter
Competition
50%top-5 click share · 17 brands · 27 sellers

Flapen Score

Toothbrush Timer against its category

The dotted line is the DIY & Tools average. Past it, Toothbrush Timer is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toothbrush Timer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toothbrush Timer 139K times last year and spent an estimated £79K. The top 5 brands take 77% of clicks. Demand peaks in Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

12.2% of searches ended in a purchase last week.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-22.2%
Conversion, latest week
12.2%
Market size, estimated
£79Ka year
Peak month
November1.6× the quietest month
Top search term
toothbrush timer28K searches a year

02 · Price

A sale here is worth £4.65.

Listings sell for £4.65 on average, from £2.62 to £12.40. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £4.65 that is £2K to £3K a year per listing.

Average price
£4.65under the $15 to $100 sweet spot
Price range
£2.62–£12.40
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£2K–£3K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #142 within Electrical. It carries 270 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#142in Electrical
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
270per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Toothbrush Timer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 falling

Sellers

27

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

50%

Top 20: 96%

Open market

23%

  • Dental Aesthetics37%
  • Ferriswheel16%
  • Learning Resources9%
  • YUNTRUN6%
  • TeacherFav5%
  • KUOXAN5%

Demand

Toothbrush Timer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Toothbrush Timer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toothbrush timer28K/yr
  • 2 minute timer for teeth20K/yr
  • toothbrush timer for kids17K/yr
  • 2 minute sand timer12K/yr
  • 2 minute timer10K/yr
  • teeth brushing timer for kids9K/yr
  • kids toothbrush timer5K/yr
  • teeth timer 2 minute kids5K/yr
  • tooth brush timer for kids5K/yr
  • teeth brushing timer4K/yr

Reviews and returns

What reviews say buyers love and hate about Toothbrush Timer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability17%−0.11

Broke after only a couple of uses

not durable enough for kids

it broke immediately

Functionality-Overall17%−0.11

Doesnt work

Not very effective

Quality-Overall13%−0.06

Clearly a poorly made product to break like it has

They feel cheap

Terrible quality

Suction10%−0.06

the suction bit barely hangs on to the egg timer

the timer itself was quite stiff to turn when in the suction cup

Ease Of Use7%+0.92

miss with how easily it would be activated

therefore no use for us

Love

Advertised Vs Actual Product16%+0.51

does the job

As described

Just what I needed

Ease Of Use15%+0.92

Good to use

This is such a helpful tool

Really handy

Quality-Overall13%−0.06

Great looking product

Good quality after using for couple of month kids still love it

Well-made product

Color13%+1.13

Really happy with these lovely colours

while blue is his favourite colour

Nice colour sand

Alarm/Timer Accuracy11%+0.70

Accurate timer

Perfect timer

Return

0.4% Return rate 9% Fixable by listing

Alarm/Timer Accuracy33%▇▆▁█▇▁
Functionality-Overall24%▄▆█▃▅▅

Doesnt work

Not very effective

Defective Material/Parts12%▃▁█▃▂▃
Size-Overall7%▅▁▁▁█▁
Leak-Proof4%▁▁▁▁▁█

FAQ

Common Toothbrush Timer questions

Answered from the same tracked data.