Tool Box on Wheels
FailDemand is soft, at -21.5% this quarter, so Tool Box on Wheels is a Fail.
- Flapen Score
- 46 / 100Ranks 1,352 of 2,225 DIY & Tools niches · −3 vs the category median of 4946
- Market size
- £267K/yr353K searches / yr
- 90-day growth
- -21.5%search demand this quarter
- Competition
- 52%top-5 click share · 12 brands · 85 sellers
Flapen Score
Tool Box on Wheels against its category
The dotted line is the DIY & Tools average. Past it, Tool Box on Wheels is stronger. Inside it, weaker.
Market
The Tool Box on Wheels market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tool Box on Wheels 353K times last year and spent an estimated £267K. The top 5 brands take 83% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £267K a year.
- Searches, last 12 months
- 353K
- Growth, 90 days vs prior 90
- -21.5%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £267Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- tool box on wheels140K searches a year
02 · Price
A sale here is worth £68.20.
Listings sell for £68.20 on average, from £23.39 to £187.53. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £68.20 that is £0 to £7K a year per listing.
- Average price
- £68.20inside the $15 to $100 sweet spot
- Price range
- £23.39–£187.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£7K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #141 within Tool Organisers. It carries 1,633 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 52%
- Out of stock, average day
- 11.4%
- Average rank
- #141in Tool Organisers
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,633per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 6 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Tool Box on Wheels products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
STANLEY Essential Rolling Workshop Toolbox 3-in1 Stackable Units Portable Tool Solution STST1-80151
- Price
- £32.13
- Rating
- 4.6/5
- Reviews
- 14,982
- Age
- 9y ago

3 IN 1 Rolling Tool Box on Wheels Modular Stackable Tool Box Storage System Top Small Parts Organizer Design Removable Parts Tray for Home Professional Repair DIY Projects 17+19+21
- Price
- £48.96
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 4mo ago

STANLEY Mobile Work Centre Toolbox 2-in-1 Rolling Workshop with Stackable Units Removable Toolbox and Swivel Storage Carousel 1-93-968
- Price
- £33.47
- Rating
- 4.4/5
- Reviews
- 9,190
- Age
- 17y ago

STANLEY Rolling Toolbox Chest with Heavy Duty Metal Latch 2 Lid Organisers for Small Parts Portable Tote Tray for Tools STST1-80150 Black
- Price
- £36.31
- Rating
- 4.6/5
- Reviews
- 2,471
- Age
- 9y ago

STANLEY TOOL BOX MODULAR ROLLING QuickLink Rolling Workshop
- Price
- £73.63
- Rating
- 4.6/5
- Reviews
- 1,151
- Age
- 6y ago
Trending
90-day click momentum
Rolling Tool Box on Wheels | 3 Tier Portable Stackable Storage Boxes| Garage Storage Tool Organiser| Tray Toolbox | with Removable Cup Holder | 20 W×12 D×35 H
- Price
- £40.73
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago

3 IN 1 Rolling Tool Box on Wheels Modular Stackable Tool Box Storage System Top Small Parts Organizer Design Removable Parts Tray for Home Professional Repair DIY Projects 17+19+21
- Price
- £48.96
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 4mo ago

AIRAJ 3-Tier Rolling Tool Box Interlocking Tool Storage Box with Wheels Built-in Removable Tool Tray 360 Lockable Castors Waterproof Stack Tool Box for Manual/Power Tools
- Price
- £53.98
- Rating
- 4.4/5
- Reviews
- 422
- Age
- 5mo ago

Excel Modular Tool Box Set 6 Piece Heavy Duty Mobile Storage System with Organizer Drawers Stackable Units & Durable Wheels for Tools Garage DIY Construction Workshop
- Price
- £116.09
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 11mo ago

AIRAJ 5 Tier Stackable Tool Box Modular Rolling Tool Box on Wheels Interlocking Toolbox Portable Tool Box with Drawers Tool Storage Box for Professional Work Workshop Home Repairs
- Price
- £87.61
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 8mo ago
Newest
by launch date
Rolling Tool Box on Wheels | 3 Tier Portable Stackable Storage Boxes| Garage Storage Tool Organiser| Tray Toolbox | with Removable Cup Holder | 20 W×12 D×35 H
- Price
- £40.73
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago

3 IN 1 Rolling Tool Box on Wheels Modular Stackable Tool Box Storage System Top Small Parts Organizer Design Removable Parts Tray for Home Professional Repair DIY Projects 17+19+21
- Price
- £48.96
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 4mo ago

AIRAJ 3-Tier Rolling Tool Box Interlocking Tool Storage Box with Wheels Built-in Removable Tool Tray 360 Lockable Castors Waterproof Stack Tool Box for Manual/Power Tools
- Price
- £53.98
- Rating
- 4.4/5
- Reviews
- 422
- Age
- 5mo ago

SwitZer 3-in-1 Rolling Stackable Toolbox with Wheels Telescopic Pull Handle Top Lift-Up Compartment Three Drawers & Bottom Tilting Bin Black & Yellow Garage Workshop Home DIY
- Price
- £61.65
- Rating
- 3.5/5
- Reviews
- 7
- Age
- 5mo ago

AIRAJ Tool Box on Wheels Heavy Duty Waterproof Tool Box Modular Tool Storage System 7.5-Inch All-Terrain Casters Telescopic Pull Rod Handle 3 Tier Stackable Rolling Tool Boxes for Hand/Power Tools
- Price
- £153.58
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
85
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
52%
Top 20: 96%
Open market
13%
- STANLEY47%
- AIRAJ21%
- Keter7%
- Excel5%
- VonHaus4%
- Kistenberg4%
- Open — no brand owns it (6 brands, 13%)
Demand
Tool Box on Wheels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Tool Box on Wheels search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tool box on wheels140K/yr
- toolbox with wheels32K/yr
- rolling tool box22K/yr
- erbauer tool box21K/yr
- tool storage system12K/yr
- wheeled tool box17K/yr
- rolling toolbox18K/yr
- rolling tool boxes14K/yr
- keter tool box13K/yr
- large tool box on wheels11K/yr
Reviews and returns
What reviews say buyers love and hate about Tool Box on Wheels
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap cheap cheap & no quality
the build quality is very cheap
Poor quality
do not feel reliable or long lasting
Broke straight away
One fell off on first use
I think it is a bit flimsy
Product not really solid as its looks
Cheap and Flimsy
it's an unusual size
they were not fitted
They look bigger then they are
The locks don't work very well
One of the locks broke off completely with light use very disappointing for the price
One latch [middle unit] fell off first time I tried to close it
Love
Excellent Product
Quality product purchased for diy
Good quality construction
Excellent value
Good price
cheap price
Sturdy box
A great sturdy case that offers excellent value
Very sturdy
Great storage option
Lots of space
Amazing storage
Easy to use
Handy box
Great used every day
Return
1.1% Return rate 47% Fixable by listing
it's an unusual size
they were not fitted
They look bigger then they are
I think it is a bit flimsy
Product not really solid as its looks
Cheap and Flimsy
Cheap cheap cheap & no quality
the build quality is very cheap
Poor quality
The plastic is extremely cheap and flimsy
You need good hard plastic for this kind of thing
A lot of plastic
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tool Box on Wheels questions
Answered from the same tracked data.








