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Toilet Sign

Maybe

An estimated 0.6% of orders come back. But prices span $2.66–$14.10, mostly outside the sweet spot, so Toilet Sign is a Maybe.

Flapen Score
50
50 / 100
Top 43% of 2,225 DIY & Tools niches · +1 vs the category median of 49
Market size
£52K/yr154K searches / yr
90-day growth
-4.7%search demand this quarter
Competition
36%top-5 click share · 27 brands · 45 sellers

Flapen Score

Toilet Sign against its category

The dotted line is the DIY & Tools average. Past it, Toilet Sign is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toilet Sign market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toilet Sign 154K times last year and spent an estimated £52K. The top 5 brands take 66% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
-4.7%
Conversion, latest week
5.7%
Market size, estimated
£52Ka year
Peak month
August1.4× the quietest month
Top search term
toilet sign57K searches a year

02 · Price

A sale here is worth £5.86.

Listings sell for £5.86 on average, from £2.66 to £14.10. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.86 that is £586 to £1K a year per listing.

Average price
£5.86under the $15 to $100 sweet spot
Price range
£2.66–£14.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£586–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,235 within Safety & Security. It carries 167 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
95%
Out of stock, average day
5.5%
Average rank
#1,235in Safety & Security
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
167per listing
Listings tracked
42

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Toilet Sign products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

45

Est. top-5 brand share

66%

Top 20: 95%

Est. top-5 click share

36%

Top 20: 79%

Open market

30%

  • Viro Display42%
  • Fire Door Guru7%
  • AIFIZO7%
  • Generic6%
  • Moosono4%
  • Harrington Marley4%

Demand

Toilet Sign search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Toilet Sign search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • toilet sign57K/yr
  • toilet signs for door38K/yr
  • toilet door sign20K/yr
  • toilet signs18K/yr
  • wc sign10K/yr
  • toilet door signs8K/yr
  • unisex toilet sign3K/yr

Reviews and returns

What reviews say buyers love and hate about Toilet Sign

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Adhesion/Stickiness”
0.6%of orders come back
“No adhesive stickers in the box”
A buyer, on “Adhesion/Stickiness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Toilet Sign questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data