Thermostat
soft demand (-48.7% this quarter) — Thermostat doesn't clear our bar today.
Flapen Score
Is Thermostat profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Thermostat is a £1.2M/yr Amazon United Kingdom market (771K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 48/100.
Thermostat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -48.7% over the last 90 days and 2.3% of searches end in a purchase.
£1.2M
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 31 products
Top Thermostat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
tado Wireless Smart Thermostat X Starter Kit with Bridge X and Stand Boiler and Hot Water Control via App & Smart Speaker (Alexa Siri Google Assistant)
- Price
- £104.81
- Rating
- 4.2/5
- Reviews
- 241
- Age
- 1y ago
tado Starter Kit - Wireless Smart Thermostat V3+ Incl. Programmer with Hot Water Control Designed in Germany Works with Alexa Siri & Google Assistant (White)
- Price
- £58.48
- Rating
- 4.5/5
- Reviews
- 292
- Age
- 5y ago
Hive Thermostat Mini For Heating Control (Combi Boilers & Multizone Hubless) With OpenTherm White A Combi Boiler is Required
- Price
- £55.23
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 1y ago
TempPro TP49 Small Digital Hygrometer Indoor Thermometer Room Thermometer
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 10,497
- Age
- 7y ago
tado Smart Thermostat X Add-on as Wired Room Thermostat
- Price
- £60.37
- Rating
- 4.1/5
- Reviews
- 182
- Age
- 1y ago
Trending
90-day click momentum![tado Starter Kit - Wireless Smart Thermostat Black Edition [incl. Programmer with Hot Water Control] (V3+) [UK]](https://m.media-amazon.com/images/I/214wP7lejML.jpg)
tado Starter Kit - Wireless Smart Thermostat Black Edition [incl. Programmer with Hot Water Control] (V3+) [UK]
- Price
- £58.14
- Rating
- 4.0/5
- Reviews
- 12
- Age
- 2y ago
DOQAUS Room Thermometer Digital Indoor Hygrometer Mini Temperature Monitor and Humidity Meter for Home Office Greenhouse Baby Nursery Comfort (1 Black)
- Price
- £5.16
- Rating
- 4.4/5
- Reviews
- 1,085
- Age
- 4y ago
Honeywell Home T6 Wired Smart Thermostat - Black - Touchscreen Heating Control with Geofencing Alexa Apple & Google - 868 MHZ - Easy Install & App Setup for Combi Boiler & More - CM907 Replacement
- Price
- £117.74
- Rating
- 4.3/5
- Reviews
- 1,035
- Age
- 9y ago
TempPro TP49 Small Digital Hygrometer Indoor Thermometer Room Thermometer
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 10,497
- Age
- 7y ago
tado Starter Kit - Wireless Smart Thermostat V3+ Incl. Programmer with Hot Water Control Designed in Germany Works with Alexa Siri & Google Assistant (White)
- Price
- £58.48
- Rating
- 4.5/5
- Reviews
- 292
- Age
- 5y ago
Newest
by launch date
Meross Smart Thermostat Works with Combi Boiler & Water-Based Underfloor Heating WiFi Room Programmable Thermostat with App Control Energy Saving Compatible with Matter HomeKit Alexa Google Home
- Price
- £44.57
- Rating
- 4.2/5
- Reviews
- 343
- Age
- 10mo ago
Hive Thermostat Mini For Heating Control & Hot Water (Self Install) With Hive Nano 3 Hub (OpenTherm) White A Conventional Boiler is Required
- Price
- £94.12
- Rating
- 4.4/5
- Reviews
- 59
- Age
- 1y ago
Hive Thermostat Mini For Heating Control (Combi Boilers & Multizone Hubless) With OpenTherm White A Combi Boiler is Required
- Price
- £55.23
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 1y ago
Hive Thermostat for Heating Control (Combi Boilers & Multizone Hubless) With OpenTherm White A Combi Boiler is Required
- Price
- £89.38
- Rating
- 4.2/5
- Reviews
- 184
- Age
- 1y ago
Hive Thermostat for Heating & Hot Water Control (Conventional Boilers) With Hive Nano 3 Hub White A Conventional Boiler is Required
- Price
- £121.19
- Rating
- 4.5/5
- Reviews
- 192
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 rising
Sellers
84
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
48%
Top 20: 89%
Open market
8%
- tado57%
- Hive16%
- Salus Controls7%
- TempPro5%
- Honeywell Home5%
- meross3%
- Open — no brand owns it (7 brands, 8%)
Thermostat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.6×
Top Thermostat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- thermostat137K/yr
- smart thermostat125K/yr
- tado82K/yr
- tado smart thermostat86K/yr
- tado x46K/yr
- wireless thermostat34K/yr
- central heating thermostats26K/yr
- room thermostat19K/yr
- smart thermostat for combi boiler42K/yr
- smart thermostats for home10K/yr
What reviews say buyers love and hate about Thermostat
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Easy set up”
“Easy to use”
“Sturdy quality”
“Works Exactly as Stated”
“Good for the money”
What buyers complain about
66% of reviews“Keeps on losing connection”
“And cheaper”
“Loses time”
“Instructions are extremely small”
“3 mos after purchase,already broken”
Thermostat return rate & reasons
Why buyers send it back, as a share of all return requests.
4.7%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Thermostat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
