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Tapo Extension Lead

Fail

The top 5 products take 100% of clicks, so Tapo Extension Lead is a Fail.

Flapen Score
27
27 / 100
Ranks 2,210 of 2,225 DIY & Tools niches · −22 vs the category median of 49
Market size
£30K/yr39K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
100%top-5 click share · 4 brands · 27 sellers

Flapen Score

Tapo Extension Lead against its category

The dotted line is the DIY & Tools average. Past it, Tapo Extension Lead is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tapo Extension Lead market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tapo Extension Lead 39K times last year and spent an estimated £30K. All 4 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
4.5%
Market size, estimated
£30Ka year
Peak month
December3.6× the quietest month
Top search term
tapo extension lead15K searches a year

02 · Price

A sale here is worth £17.23.

Listings sell for £17.23 on average, from £5.58 to £26.61. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 250 to 500 of them. At £17.23 that is £4K to £9K a year per listing.

Average price
£17.23inside the $15 to $100 sweet spot
Price range
£5.58–£26.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
250–500
Revenue per listing a year
£4K–£9K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #69 within Building Supplies. It carries 697 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
21.1%
Average rank
#69in Building Supplies
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
697per listing
Listings tracked
5

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Tapo Extension Lead products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£6K£12K£18K£24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

27

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • Tapo70%
  • TP-Link17%
  • Tonton8%
  • Giantdeer4%

Demand

Tapo Extension Lead search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Tapo Extension Lead search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tapo extension lead15K/yr
  • kasa18K/yr
  • tp link kasa4K/yr
  • kasa smart2K/yr

Reviews and returns

What reviews say buyers love and hate about Tapo Extension Lead

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Value For Money”
3.5%of orders come back
“to others this is costly”
A buyer, on “Value For Money”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tapo Extension Lead questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data