Survival Food

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -63.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £119K a year.

Searches, last 12 months

162K

Growth, 90 days vs prior 90

-63.9%

Conversion, latest week

1.6%

Market size, estimated

£119Ka year

Peak month

March2.8× the quietest month

Top search term

emergency food35K searches a year

Listings sell for £45.79 on average, from £2.54 to £318.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £45.79 that is £0 to £5K a year per listing.

Average price

£45.79inside the $15 to $100 sweet spot

Price range

£2.54–£318.71

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #644 within Safety & Security. It carries 1,372 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

86%

Out of stock, average day

5.9%

Average rank

#644in Safety & Security

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,372per listing

Listings tracked

44

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months