Surge Protector

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

190K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

4.9%

Market size, estimated

£136Ka year

Peak month

December1.6× the quietest month

Top search term

surge protector90K searches a year

Listings sell for £14.53 on average, from £4.17 to £99.62. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £14.53 that is £1K to £4K a year per listing.

Average price

£14.53under the $15 to $100 sweet spot

Price range

£4.17–£99.62

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£1K–£4K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #73 within Electrical. It carries 2,405 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

7.8%

Average rank

#73in Electrical

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,405per listing

Listings tracked

38

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months