Stormdry Masonry Protection Cream
FailThe top 5 brands take 100% of clicks, so Stormdry Masonry Protection Cream is a Fail.
- Flapen Score
- 41 / 100Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 4941
- Market size
- £189K/yr33K searches / yr
- 90-day growth
- -33.5%search demand this quarter
- Competition
- 90%top-5 click share · 3 brands · 6 sellers
Flapen Score
Stormdry Masonry Protection Cream against its category
The dotted line is the DIY & Tools average. Past it, Stormdry Masonry Protection Cream is stronger. Inside it, weaker.
Market
The Stormdry Masonry Protection Cream market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stormdry Masonry Protection Cream 33K times last year and spent an estimated £189K. All 3 brands take every click. Demand peaks in Feb–Mar–Sep–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
8.3% of searches ended in a purchase last week.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £189K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -33.5%
- Conversion, latest week
- 8.3%
- Market size, estimated
- £189Ka year
- Peak month
- February2.2× the quietest month
- Top search term
- stormdry masonry protection cream13K searches a year
02 · Price
A sale here is worth £69.84.
Listings sell for £69.84 on average, from £10.13 to £123.77. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £69.84 that is £7K to £17K a year per listing.
- Average price
- £69.84inside the $15 to $100 sweet spot
- Price range
- £10.13–£123.77
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £7K–£17K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Adhesives & Sealers. It carries 1,747 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 78%
- Out of stock, average day
- 0.0%
- Average rank
- #39in Adhesives & Sealers
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,747per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Stormdry Masonry Protection Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Stormdry Masonry Waterproofing Cream (6 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar
- Price
- £107.61
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 7y ago

Stormdry Masonry Waterproofing Cream (1 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar Sandstone & Granite Waterproofer
- Price
- £29.09
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 8y ago

Stormdry Masonry Waterproofing Cream (3 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar Sandstone & Granite Waterproofer
- Price
- £74.88
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 14y ago

Stormdry MAX - Enhanced waterproofing crack-bridging and anti-graffiti protection barrier for brick masonry concrete stone metal and painted surfaces
- Price
- £93.60
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 7y ago

Stormdry Masonry Waterproofing Cream 5L + Stormdry Repointing Additive II - BBA Approved Brick Sealer - 25 Year Protection Against Penetrating Damp
- Price
- £123.77
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 12y ago
Trending
90-day click momentum
Stormdry Masonry Waterproofing Cream (6 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar
- Price
- £107.61
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 7y ago

Climashield Masonry Waterproofing Cream - 5L - Brick Sealer Exterior & Rain Repellent Clear Waterproof Sealant for Concrete Cement Mortar Sandstone & Granite. Lasts up to 25 Years.
- Price
- £70.21
- Rating
- 4.4/5
- Reviews
- 293
- Age
- 10y ago

Stormdry Masonry Waterproofing Cream 5L + Stormdry Repointing Additive II - BBA Approved Brick Sealer - 25 Year Protection Against Penetrating Damp
- Price
- £123.77
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 12y ago

Stormdry MAX - Enhanced waterproofing crack-bridging and anti-graffiti protection barrier for brick masonry concrete stone metal and painted surfaces
- Price
- £93.60
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 7y ago

Stormdry Waterproof Express Repair Mortar (310 ml) Ready to Use Cement Mix
- Price
- £10.13
- Rating
- 4.2/5
- Reviews
- 2,144
- Age
- 7y ago
Newest
by launch date
Stormdry Waterproof Express Repair Mortar - Pack of 2 - Ready to Use Cement Mix 310ml Tube Grey Sand
- Price
- £15.75
- Rating
- 4.4/5
- Reviews
- 557
- Age
- 7y ago

Stormdry Masonry Waterproofing Cream (6 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar
- Price
- £107.61
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 7y ago

Stormdry MAX - Enhanced waterproofing crack-bridging and anti-graffiti protection barrier for brick masonry concrete stone metal and painted surfaces
- Price
- £93.60
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 7y ago

Stormdry Waterproof Express Repair Mortar (310 ml) Ready to Use Cement Mix
- Price
- £10.13
- Rating
- 4.2/5
- Reviews
- 2,144
- Age
- 7y ago

Stormdry Masonry Waterproofing Cream (1 Litre) 25 Year BBA Approved Exterior Brick Sealer. Breathable Colourless Brick Concrete Stone Mortar Sandstone & Granite Waterproofer
- Price
- £29.09
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- Stormdry94%
- SAFEGUARD3%
- SmartSeal3%
Demand
Stormdry Masonry Protection Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Sep, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Stormdry Masonry Protection Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stormdry masonry protection cream13K/yr
- stormdry9K/yr
- storm dry masonry protection cream6K/yr
- storm dry5K/yr
Reviews and returns
What reviews say buyers love and hate about Stormdry Masonry Protection Cream
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
expensive when there is cheaper products about
so expensive
I wish it was cheaper
where youre trying to fill it either hardens off or remain flexible for a long time
Adhesion isn't that great with a lot of it going on the floor
Can be hit and miss when you use it
these are very wet
Love
Excellent Product
The quality of this appears to good
But still give it 5 stars,quality product
Easy to use
Easy to apply good price does what it says on the tub
Also, easy to apply, thick enough that it sticks to the bricks without much slop
hopefully does the job expected
As described
Does exactly as it says
Excellent water repellent product
Water proofing
Works great
Works well
Return
0.8% Return rate 33% Fixable by listing
expensive when there is cheaper products about
so expensive
I wish it was cheaper
BUT Very light colour
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stormdry Masonry Protection Cream questions
Answered from the same tracked data.








