Sticks
prices mostly outside the sweet spot ($1.00–$8.60) — Sticks doesn't clear our bar today.
Flapen Score
Is Sticks profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Sticks is a £71K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 43/100.
Sticks: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.2% over the last 90 days and 8.4% of searches end in a purchase.
£71K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 20 products
Top Sticks products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
150 Bamboo Skewers 30cm in Length Wooden Skewers Sticks for BBQ Cocktail Shish Kabobs Chocolate FountainParty Essentials
- Price
- £3.36
- Rating
- 4.5/5
- Reviews
- 1,050
- Age
- 7y ago
1ABOVE 150 Pieces Natural Wooden Skewers for BBQAppetizer Cocktail Kabob Fruit and Chocolate Fountain SIZE-250 MM(10INCH) (1)
- Price
- £2.77
- Rating
- 4.5/5
- Reviews
- 1,260
- Age
- 5y ago
Wooden Dowels 5mm x 20cm Dowel Rods Wooden Sticks for Craft 30 Pack
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
G4GADGET 100-Pack Wooden Waxing Spatulas 6 Inches Disposable Wax Sticks for Body Hair Removal Salon-Grade Applicators Ideal for Warm & Hot Wax
- Price
- £3.39
- Rating
- 4.6/5
- Reviews
- 110
- Age
- 8y ago
Wooden Sticks for Crafting 100 Pcs Wooden Dowel Rods Round Wood Dowling Rods Hardwood Sticks for Crafts DIY 300mm x 3mm
- Price
- £4.25
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 1y ago
Trending
90-day click momentum
30 Pack Wooden Dowels 5mm x 20cm Smooth Wooden Sticks for Craft Versatile Dowel Rods for DIY Crafts & School Projects
- Price
- £3.72
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
100Pcs Premium Wooden Dowel Rods 3mm x 300mm Unfinished Craft Sticks for DIY Model Making Cake Tier Support Home Decor & Handcraft Projects
- Price
- £4.27
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 6mo ago
G4GADGET 100-Pack Wooden Waxing Spatulas 6 Inches Disposable Wax Sticks for Body Hair Removal Salon-Grade Applicators Ideal for Warm & Hot Wax
- Price
- £3.39
- Rating
- 4.6/5
- Reviews
- 110
- Age
- 8y ago
100 Pcs Natural Wooden Sticks for Crafts - 25cm*5mm Hardwood Craft Dowels Pre-Cut Wood Dowels Rods for DIY Projects Cake Decorating Cake Dowels Wooden Support Rods
- Price
- £4.16
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 12mo ago
Wooden Dowels 5mm x 20cm Dowel Rods Wooden Sticks for Craft 30 Pack
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Newest
by launch date30 Pack Wooden Dowels 5mm x 20cm Smooth Wooden Sticks for Craft Versatile Dowel Rods for DIY Crafts & School Projects
- Price
- £3.72
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
100Pcs Premium Wooden Dowel Rods 3mm x 300mm Unfinished Craft Sticks for DIY Model Making Cake Tier Support Home Decor & Handcraft Projects
- Price
- £4.27
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 6mo ago
100 Pcs Natural Wooden Sticks for Crafts - 25cm*5mm Hardwood Craft Dowels Pre-Cut Wood Dowels Rods for DIY Projects Cake Decorating Cake Dowels Wooden Support Rods
- Price
- £4.16
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 12mo ago
100pcs 300mm x 3mm Wooden Dowels - Craft Sticks for Model Making Home Decor and DIY Projects
- Price
- £5.15
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 12mo ago
Wooden Dowels 5mm x 20cm Dowel Rods Wooden Sticks for Craft 30 Pack
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
45
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
24%
- G4GADGET30%
- 1ABOVE15%
- Kids B Crafty13%
- YYTOL7%
- Penbin6%
- SZCXDKJ5%
Sticks demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Sticks search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sticks49K/yr
- wooden sticks48K/yr
- craft sticks21K/yr
- wooden sticks for craft23K/yr
- wood sticks12K/yr
- wooden stick11K/yr
- sticks for crafting9K/yr
- wooden craft sticks6K/yr
- wood stick5K/yr
- long sticks3K/yr
What reviews say buyers love and hate about Sticks
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Good quality”
“Good value”
“Item as shown”
“Theyre also sturdy enough to be used as light structural supports, so I can easily see them working well for cake tier support, home décor builds, or hobby frameworks”
“Consistent Size”
What buyers complain about
68% of reviews“theyre a few millimetres longer than the advertised 30cm length”
“I wanted to test how strong they were by breaking one”
“Very thin sticks”
“little more expensive than shops”
“Low quality”
Sticks return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
66%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sticks questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
