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Spray Adhesive

Fail

Prices span $4.12–$16.52, mostly outside the sweet spot, so Spray Adhesive is a Fail.

Flapen Score
48
48 / 100
Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 49
Market size
£424K/yr414K searches / yr
90-day growth
-18.1%search demand this quarter
Competition
74%top-5 click share · 12 brands · 93 sellers

Flapen Score

Spray Adhesive against its category

The dotted line is the DIY & Tools average. Past it, Spray Adhesive is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spray Adhesive market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spray Adhesive 414K times last year and spent an estimated £424K. The top 5 brands take 77% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

12.9% of searches ended in a purchase last week.

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £424K a year.

Searches, last 12 months
414K
Growth, 90 days vs prior 90
-18.1%
Conversion, latest week
12.9%
Market size, estimated
£424Ka year
Peak month
February1.4× the quietest month
Top search term
spray adhesive119K searches a year

02 · Price

A sale here is worth £7.94.

Listings sell for £7.94 on average, from £4.12 to £16.52. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £7.94 that is £20K to £24K a year per listing.

Average price
£7.94under the $15 to $100 sweet spot
Price range
£4.12–£16.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
2,500–3,000
Revenue per listing a year
£20K–£24K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #10 within Adhesives & Sealers. It carries 2,566 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
92%
Out of stock, average day
1.5%
Average rank
#10in Adhesives & Sealers
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,566per listing
Listings tracked
13

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Spray Adhesive products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£42K£85K£127K£169K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

93

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

16%

  • Sika36%
  • Bond It11%
  • Woolbro11%
  • OB4110%
  • RAPIDE10%
  • KRAFTPROTZ7%
  • Open — no brand owns it (6 brands, 16%)

Demand

Spray Adhesive search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Spray Adhesive search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spray adhesive119K/yr
  • spray glue65K/yr
  • adhesive spray48K/yr
  • spray glue adhesive32K/yr
  • contact adhesive spray17K/yr
  • spray adhesive for vinyl flooring18K/yr
  • spray adhesive for fabric13K/yr
  • glue spray13K/yr
  • fabric adhesive spray11K/yr
  • spray glue for vinyl flooring10K/yr

Reviews and returns

What reviews say buyers love and hate about Spray Adhesive

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness38%−0.18

Poor adhesion

Not very sticky

No experience with adhesive qualities

Functionality-Overall8%−0.11

Doesnt work

Didnt work as expected

Doesnt work for vehicle retrimming

Spray/Flow6%−0.05

Creates a mess when spray

Difficult to control spray evenly

only a few times then the nozzle blocks up

Quality-Overall5%+1.40

Very poor performance

Poor quality

Rubbish

Size-Overall5%

Not fit for purpose

Bigger than expected

Tiny can

Love

Adhesion/Stickiness33%−0.18

Good adhesive

Good adhesive quality

Sticks well

Quality-Overall13%+1.40

the reviews were good

Excellent product

No complaints

Value For Money10%+0.77

Good price

Decent price

Excellent value for money

Advertised Vs Actual Product10%+0.78

Works as advertised

Does exactly what its meant to do

Does the job

Strength8%+0.23

it holds things in place well enough for everyday use

Very strong

Good strong hold

Return

0.3% Return rate 7% Fixable by listing

Adhesion/Stickiness32%▃▆█▇█▇

Poor adhesion

Not very sticky

No experience with adhesive qualities

Spray/Flow15%█▆▄▄▅▄

Creates a mess when spray

Difficult to control spray evenly

only a few times then the nozzle blocks up

Functionality-Overall14%▂█▃▇▂▆

Doesnt work

Didnt work as expected

Doesnt work for vehicle retrimming

Defective Material/Parts9%▄█▄▄▄▅
Compatibility-Overall4%█▃▃▁▅▃

FAQ

Common Spray Adhesive questions

Answered from the same tracked data.