Smart Lock

Shoppers searched for this 461K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £483K a year.

Searches, last 12 months

461K

Growth, 90 days vs prior 90

-7.9%

Conversion, latest week

1.2%

Market size, estimated

£483Ka year

Peak month

October1.6× the quietest month

Top search term

smart door lock93K searches a year

Listings sell for £85.21 on average, from £19.08 to £252.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £85.21 that is £0 to £9K a year per listing.

Average price

£85.21inside the $15 to $100 sweet spot

Price range

£19.08–£252.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£9K

Returns

6.0%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #240 within Door Hardware & Locks. It carries 553 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

95%

Out of stock, average day

9.0%

Average rank

#240in Door Hardware & Locks

Average rating

4.04 starsAmazon United Kingdom average 4.36 stars

Average reviews

553per listing

Listings tracked

62

15 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months