Smart Life Plug

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

-27.5%

Conversion, latest week

4.9%

Market size, estimated

£70Ka year

Peak month

December5.6× the quietest month

Top search term

tuya smart plug13K searches a year

Listings sell for £16.04 on average, from £7.39 to £29.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £16.04 that is £2K to £4K a year per listing.

Average price

£16.04inside the $15 to $100 sweet spot

Price range

£7.39–£29.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

2.2%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #34 within Electrical. It carries 2,871 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

3.3%

Average rank

#34in Electrical

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,871per listing

Listings tracked

22

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months