Skip to content

Smart Blinds

Fail

Buyers convert on only 0.2% of searches, so Smart Blinds is a Fail.

Flapen Score
28
28 / 100
Ranks 2,203 of 2,225 DIY & Tools niches · −21 vs the category median of 49
Market size
£57K/yr203K searches / yr
90-day growth
-13.4%search demand this quarter
Competition
78%top-5 click share · 9 brands · 14 sellers

Flapen Score

Smart Blinds against its category

The dotted line is the DIY & Tools average. Past it, Smart Blinds is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smart Blinds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Smart Blinds 203K times last year and spent an estimated £57K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
-13.4%
Conversion, latest week
0.2%
Market size, estimated
£57Ka year
Peak month
November1.6× the quietest month
Top search term
smart blinds34K searches a year

02 · Price

A sale here is worth £122.37.

Listings sell for £122.37 on average, from £41.57 to £286.90. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £122.37 that is £0 to £12K a year per listing.

Average price
£122.37above the $15 to $100 sweet spot
Price range
£41.57–£286.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£12K
Returns
5.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #261 within Electrical. It carries 340 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
69%
Out of stock, average day
8.2%
Average rank
#261in Electrical
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
340per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Smart Blinds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

14

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

8%

  • Aqara32%
  • SwitchBot19%
  • Graywind15%
  • JaeJaes14%
  • Tokblind7%
  • AURA SMART HOME4%
  • Open — no brand owns it (3 brands, 8%)

Demand

Smart Blinds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 1.6×

Search terms

Top Smart Blinds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smart blinds34K/yr
  • electric blinds30K/yr
  • smart blind motor17K/yr
  • electric blinds with remote20K/yr
  • motorised blinds11K/yr
  • automatic blinds11K/yr
  • automatic blinds opener and closer10K/yr
  • blind motor9K/yr
  • automatic roller blinds opener and closer4K/yr
  • roller blind motor7K/yr

Reviews and returns

What reviews say buyers love and hate about Smart Blinds

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money12%−0.08

way over priced

Thought this was expensive for one

Expensive

Functionality-Overall8%−0.23

the blind is not turning

Dont work because they dont turn on

Assembly/Installation6%+1.78

I cannot mount the unit properly

A bit of a faff to set up

it was frustrating to set it up initially

Noise Level6%+0.58

Motor is a bit noisy so you couldnt put it down if youre trying to be quiet

Slightly noisy,

The operation is a little bit noisy

Connectivity-Overall5%−0.10

Connection problem

The connection to the twist pole does slip slightly with use

Love

Assembly/Installation21%+1.78

it's incredible simple to attach

Easy to install

Setup is super easy

Quality-Overall12%+0.69

Excellent product, good quality, easy to install myself

very solid construction

Good quality product

Noise Level7%+0.58

is quiet

Barely any noise from this

Its not too noisy

Value For Money6%−0.08

price is excellent

Not overly expensive either

Decent value, worth buying

Battery Life6%+0.48

Battery life is good

It has quiet operation and smooth performance, and the battery life is good because you can recharge it via USB-C easily

The battery for me lasts a month to 6 weeks

Return

5.1% Return rate 16% Fixable by listing

Functionality-Overall27%▇▇▆█▇▇

the blind is not turning

Dont work because they dont turn on

Connectivity-Overall13%█▇▄▃▄▆

Connection problem

The connection to the twist pole does slip slightly with use

Size-Overall10%▄▆▄█▄▄
Compatibility-Overall10%▆█▃▄▄▄
Value For Money8%▄▂▆▄▂█

way over priced

Thought this was expensive for one

Expensive

FAQ

Common Smart Blinds questions

Answered from the same tracked data.