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Small Cable Ties

Fail

Prices span $2.40–$4.81, mostly outside the sweet spot, so Small Cable Ties is a Fail.

Flapen Score
40
40 / 100
Ranks 1,848 of 2,225 DIY & Tools niches · −9 vs the category median of 49
Market size
£65K/yr88K searches / yr
90-day growth
+19.1%search demand this quarter
Competition
83%top-5 click share · 9 brands · 19 sellers

Flapen Score

Small Cable Ties against its category

The dotted line is the DIY & Tools average. Past it, Small Cable Ties is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Cable Ties market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Small Cable Ties 88K times last year and spent an estimated £65K. The top 5 brands take 83% of clicks. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

22.6% of searches ended in a purchase last week.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 22.6% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
+19.1%
Conversion, latest week
22.6%
Market size, estimated
£65Ka year
Peak month
November1.8× the quietest month
Top search term
small cable ties37K searches a year

02 · Price

A sale here is worth £3.28.

Listings sell for £3.28 on average, from £2.40 to £4.81. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £3.28 that is £5K to £7K a year per listing.

Average price
£3.28under the $15 to $100 sweet spot
Price range
£2.40–£4.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£5K–£7K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #17 within Electrical. It carries 5,276 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
12.2%
Average rank
#17in Electrical
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,276per listing
Listings tracked
9

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Small Cable Ties products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£29K£39K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

19

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

12%

  • Yaluzibi43%
  • zui zhan18%
  • KABLE KONTROL9%
  • Amyu8%
  • HAN-LBG5%
  • JelKen5%
  • Open — no brand owns it (3 brands, 12%)

Demand

Small Cable Ties search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Small Cable Ties search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small cable ties37K/yr
  • small zip ties10K/yr
  • small black cable ties8K/yr
  • cable ties 100 mm5K/yr
  • mini cable ties7K/yr
  • cable ties small5K/yr
  • zip ties small3K/yr
  • thin cable ties4K/yr
  • small cable ties black3K/yr
  • small tie wraps3K/yr

Reviews and returns

What reviews say buyers love and hate about Small Cable Ties

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall34%−0.04

To short

Quite small

Small ties

Quality-Overall24%−0.04

Not the best

poor quality

Rubbish

Locking Mechanism11%−0.08

The ridges on these cable ties are not sufficient to hold anything secure

They do not lock in

I in 20 failed to'lock' Maybe unlucky

Advertised Vs Actual Product11%+2.33

92 pcs not 100 as advertised

its my fault for not reading the description

they don't come separately size like the picture the are all mixed up

Strength9%−0.05

Very flimsy

Quite flimsy

no strength in them

Love

Advertised Vs Actual Product28%+2.33

As described

As advertised

Exactly what I wanted

Size-Overall17%−0.04

Handy sizes

Just right size for my needs

Good amount and variety of sizes in this set

Quality-Overall17%−0.04

Good kit

Excellent Product

Good sizing and quality

Value For Money15%+1.60

Worth the price

Good Value

Good value for money

Ease Of Use8%+0.10

Ease of use

Handy to have for gardening

Handy

Return

0.2% Return rate 70% Fixable by listing

Size-Overall69%▆▅▄▆██

To short

Quite small

Small ties

Strength10%▃█▁▁▃▄

Very flimsy

Quite flimsy

no strength in them

Value For Money9%▅▅█▇▁▁
Thin4%▁▁█▄▁▁
Thickness1%▁▁▁▁█▁

FAQ

Common Small Cable Ties questions

Answered from the same tracked data.