Sleeper Screws

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +28.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

+28.0%

Conversion, latest week

5.8%

Market size, estimated

£70Ka year

Peak month

May6.0× the quietest month

Top search term

sleeper screws20K searches a year

Listings sell for £10.68 on average, from £5.18 to £20.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £10.68 that is £3K to £5K a year per listing.

Average price

£10.68under the $15 to $100 sweet spot

Price range

£5.18–£20.87

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£3K–£5K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

44% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #62 within Nails, Screws & Fasteners. It carries 990 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

89%

Out of stock, average day

2.0%

Average rank

#62in Nails, Screws & Fasteners

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

990per listing

Listings tracked

18

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months