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Ski Gloves

Maybe

The top 5 brands take only 37% of clicks. But demand is soft, at -86.7% this quarter, so Ski Gloves is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 2,225 DIY & Tools niches · +6 vs the category median of 49
Market size
£219K/yr628K searches / yr
90-day growth
-86.7%search demand this quarter
Competition
24%top-5 click share · 42 brands · 61 sellers

Flapen Score

Ski Gloves against its category

The dotted line is the DIY & Tools average. Past it, Ski Gloves is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ski Gloves market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ski Gloves 628K times last year and spent an estimated £219K. The top 5 brands take 37% of clicks. Demand peaks in Jan–Feb–Mar–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 628K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -86.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £219K a year.

Searches, last 12 months
628K
Growth, 90 days vs prior 90
-86.7%
Conversion, latest week
3.5%
Market size, estimated
£219Ka year
Peak month
January23.2× the quietest month
Top search term
waterproof work gloves98K searches a year

02 · Price

A sale here is worth £9.94.

Listings sell for £9.94 on average, from £1.97 to £31.33. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £9.94 that is £2K to £5K a year per listing.

Average price
£9.94under the $15 to $100 sweet spot
Price range
£1.97–£31.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #181 within Safety & Security. It carries 1,881 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
99%
Out of stock, average day
14.5%
Average rank
#181in Safety & Security
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,881per listing
Listings tracked
80

04 · Newcomers

Amazon counts 0 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Ski Gloves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

£0£4K£9K£13K£18K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

42 rising

Sellers

61

Top-5 brand share

37%

Top 20: 84%

Top-5 click share

24%

Top 20: 56%

Open market

59%

  • PROGANDA10%
  • TOLEMI8%
  • WESTWOOD FOX8%
  • Trespass6%
  • flintronic5%
  • SHOWA5%

Demand

Ski Gloves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Nov, Dec · busiest ÷ quietest = 23.2×

Search terms

Top Ski Gloves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • waterproof work gloves98K/yr
  • ski gloves190K/yr
  • freezer gloves21K/yr
  • waterproof gardening gloves21K/yr
  • thermal work gloves60K/yr
  • ski gloves mens79K/yr
  • work gloves waterproof9K/yr
  • waterproof work gloves mens10K/yr
  • skiing gloves16K/yr
  • water proof work gloves for men5K/yr

Reviews and returns

What reviews say buyers love and hate about Ski Gloves

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%+0.37

they are also quite short

Small

Tight

Warmth10%−0.13

Not warm

Not as warm as described

Didnt keep my hands warm

Water Resistance8%−0.05

The are not water resistant

They lost their waterproof ability

NOT WATERPROOF

Durability5%−0.04

However, the durability is not as good

Stitching has split after being worn about 8 times

Falling apart after minimal use

Quality-Overall4%+0.80

I got a pair that didn't go through quality control

Overall absolutely would not recommend

debatable quality

Love

Quality-Overall14%+0.80

feel/look well made and look good

Good quality for gardening jobs

Good quality

Size-Overall13%+0.37

Nice snug fit

Fit well

easy to fit

Warmth11%−0.13

Comfortable and warm

Keep warm

Keep your hands warm

Value For Money10%+0.91

Great value

Excellent value for money

Excellent price

Water Resistance10%−0.05

completely waterproof

Actually waterproof

Very good waterproof

Return

2.1% Return rate 86% Fixable by listing

Size-Overall79%▇█████

they are also quite short

Small

Tight

Warmth4%█▄▃▄▂▄

Not warm

Not as warm as described

Didnt keep my hands warm

Water Resistance3%▅█▃▅▃▇

The are not water resistant

They lost their waterproof ability

NOT WATERPROOF

Quality-Overall2%▆▄▇█▅▁

I got a pair that didn't go through quality control

Overall absolutely would not recommend

debatable quality

Comfort-Overall1%▆▅▃▃█▁

Huge and uncomfortable

is difficult to make it comfortable

They arent the most comfortable gloves Ive ever worn

FAQ

Common Ski Gloves questions

Answered from the same tracked data.