Silicone Sealant
FailPrices span $1.97–$7.40, mostly outside the sweet spot, so Silicone Sealant is a Fail.
- Flapen Score
- 47 / 100Ranks 1,252 of 2,225 DIY & Tools niches · −2 vs the category median of 4947
- Market size
- £909K/yr1.4M searches / yr
- 90-day growth
- -14.6%search demand this quarter
- Competition
- 66%top-5 click share · 6 brands · 91 sellers
Flapen Score
Silicone Sealant against its category
The dotted line is the DIY & Tools average. Past it, Silicone Sealant is stronger. Inside it, weaker.
Market
The Silicone Sealant market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Silicone Sealant 1.4M times last year and spent an estimated £909K. The top 5 brands take 98% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
12.4% of searches ended in a purchase last week.
Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £909K a year.
- Searches, last 12 months
- 1.4M
- Growth, 90 days vs prior 90
- -14.6%
- Conversion, latest week
- 12.4%
- Market size, estimated
- £909Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- silicone sealant418K searches a year
02 · Price
A sale here is worth £5.07.
Listings sell for £5.07 on average, from £1.97 to £7.40. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 12,500 to 15,000 of them. At £5.07 that is £63K to £76K a year per listing.
- Average price
- £5.07under the $15 to $100 sweet spot
- Price range
- £1.97–£7.40
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- £63K–£76K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #66 within Adhesives & Sealers. It carries 4,931 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #66in Adhesives & Sealers
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,931per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Silicone Sealant products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
UniBond Anti-Mould White Waterproof Mould Protection Long-lasting White Silicone Sealant for Kitchen & Bathroom Powerful Bath Sealant 1 x 274g Cartridge
- Price
- £6.70
- Rating
- 4.6/5
- Reviews
- 20,589
- Age
- 10y ago
Everbuild General Purpose Silicone Sealant Waterproof Suitable for Interior and Exterior Use Clear 280ml
- Price
- £2.57
- Rating
- 4.5/5
- Reviews
- 7,522
- Age
- 19y ago
UniBond Re-New White Silicone Sealant for Kitchen & Bath One-Step Bathroom Sealant Renewal Waterproof Kitchen Silicone with Triple Mould Resistance 1 x 80ml
- Price
- £5.62
- Rating
- 4.1/5
- Reviews
- 2,203
- Age
- 3y ago
Silicone Sealant Kitchen & Bathroom Silicone Sealant with Finishing Tool for a Smooth & Professional Finish | Waterproof & Anti-Mould Protection - 120g (WHITE 120g)
- Price
- £7.40
- Rating
- 4.0/5
- Reviews
- 1,121
- Age
- 1y ago
UniBond Bath & Kitchen Sealant Mould Resistant White Silicone Sealant Ideal for Showers Toilets Tiles Worktops & More Durable & Waterproof Easy Bathroom Sealant 1x104g Pressure Pack
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 3,324
- Age
- 5y ago
Trending
90-day click momentum
UniBond Kitchen and Bathroom Mould-Resistant White Silicone Sealant Easy No Cut Opening Silicone-Based Sanitary Sealant Waterproof 1 x 280ml Cartridge
- Price
- £6.31
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 10mo ago
Sika SikaSeal Sanitary Silicone + (Previously Everflex 500) Waterproof Anti-Fungal Quick Curing Translucent 295ml
- Price
- £3.76
- Rating
- 4.6/5
- Reviews
- 4,453
- Age
- 19y ago
Everbuild Bath and Kitchen Acrylic Sealant Anti Mould Formulation White 290ml cartridge
- Price
- £1.97
- Rating
- 4.1/5
- Reviews
- 1,641
- Age
- 19y ago
UniBond Re-New White Silicone Sealant for Kitchen & Bath One-Step Bathroom Sealant Renewal Waterproof Kitchen Silicone with Triple Mould Resistance 1 x 80ml
- Price
- £5.62
- Rating
- 4.1/5
- Reviews
- 2,203
- Age
- 3y ago
Everbuild General Purpose Silicone Sealant Waterproof Suitable for Interior and Exterior Use White 280ml
- Price
- £3.01
- Rating
- 4.5/5
- Reviews
- 7,891
- Age
- 19y ago
Newest
by launch dateUniBond Kitchen and Bathroom Mould-Resistant White Silicone Sealant Easy No Cut Opening Silicone-Based Sanitary Sealant Waterproof 1 x 280ml Cartridge
- Price
- £6.31
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 10mo ago
Silicone Sealant Kitchen & Bathroom Silicone Sealant with Finishing Tool for a Smooth & Professional Finish | Waterproof & Anti-Mould Protection - 120g (WHITE 120g)
- Price
- £7.40
- Rating
- 4.0/5
- Reviews
- 1,121
- Age
- 1y ago
BlissMart White Silicone Sealant Waterproof Strong White Glue x 2 Tubes Multipurpose Bathroom Silicon Seal Mold Resistant Silicone Tool Kitchen Toilet Sink Caulking Shower Seal Filler Sealant Tool
- Price
- £6.61
- Rating
- 4.4/5
- Reviews
- 305
- Age
- 1y ago
UniBond Re-New White Silicone Sealant for Kitchen & Bath One-Step Bathroom Sealant Renewal Waterproof Kitchen Silicone with Triple Mould Resistance 1 x 80ml
- Price
- £5.62
- Rating
- 4.1/5
- Reviews
- 2,203
- Age
- 3y ago
Dryzone Silicone Sealant White Anti-Mould - Waterproof Premium Sanitary-Grade Low VOC Sealant for Bathroom and Kitchen
- Price
- £6.23
- Rating
- 4.5/5
- Reviews
- 2,463
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
91
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Unibond53%
- Sika19%
- Everbuild13%
- ADVANCEDSIL9%
- Dryzone4%
- BLISSMART2%
Demand
Silicone Sealant search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Silicone Sealant search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- silicone sealant418K/yr
- sealant157K/yr
- silicone130K/yr
- white silicone sealant117K/yr
- bathroom sealant119K/yr
- bathroom sealant white anti mould63K/yr
- bathroom silicone sealant58K/yr
- bath sealant64K/yr
- shower sealant42K/yr
- silicon32K/yr
Reviews and returns
What reviews say buyers love and hate about Silicone Sealant
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Difficult to use
Very difficult to handle
difficult to control
In my opinion its cheaper to buy a tube of the stuff
Expensive for what you get
Fairly expensive for the amount of product you get
What complete rubbish
Total rubbish
Poor quality product
Cant squeeze the stuff out
Doesn't work
Slow setting
even harder to clean up afterwards
which was quite messy
make a huge mess
Love
Good product great result
Excellent product
very pleased with quality to date
Excellent value for money
Decent price
Value for money
Easy to use
Easy to Apply
Easy to work with
just what you need
Does exactly what it promises
As described
Has done the job ok
works fine
Does the job well
Return
0.6% Return rate 67% Fixable by listing
Turned black within a few weeks
Not recommend turned yellow after few days
it started to turn yellow
Cant squeeze the stuff out
Doesn't work
Slow setting
The size of the tube is small compared to other products out there
Misleading, the bottle is very tiny, be aware
bit smaller than expected. my fault for not looking at the size
Didn't go as far as it states on the description
False advertising
This is clear doesn't state that in description
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silicone Sealant questions
Answered from the same tracked data.