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Shower Tray

weak search conversion (0.4%) — Shower Tray doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 16Growth 17Conversion 5Competition 76Returns 79Price range 55Avg price 78Brand share 51Review moat 77Quality gap 48
This niche Category average

Is Shower Tray profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Shower Tray is a £63K/yr Amazon United Kingdom market (161K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 45/100.

Shower Tray: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -16.5% over the last 90 days and 0.4% of searches end in a purchase.

£63K

revenue / yr

Units sold / yr750
Search volume / yr-16.5%161K
Conversion rate0.4%
Avg price£90.90

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers20 · 23
Top-5 product click share39%
Open market26%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 47 products

Sponsored placement91%
New entrants (1y)5· 2 succeeded
Avg rating4.5★
Avg reviews453

Top Shower Tray products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

£0£3K£5K£8K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 rising

Sellers

23

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

39%

Top 20: 75%

Open market

22%

  • ELEGANT29%
  • Hydrolux23%
  • Aquariss9%
  • Kitsure8%
  • Balterley6%
  • Zhwidnerso4%

Shower Tray demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume161KCVR0.4%Products47Brands20Top 5 Brands74%OOS Rate17.8%Rating4.5★Reviews453Avg BSR#183
4K3KSpike '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Shower Tray search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • shower tray118K/yr
  • shower trays13K/yr
  • shower base tray5K/yr
  • shower base6K/yr
  • wet room shower tray5K/yr
  • shower tray 1200x8006K/yr
  • 1200 x 800 shower tray5K/yr
  • deep shower tray4K/yr

What reviews say buyers love and hate about Shower Tray

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Quality-Overall19%

baskets are good quality

Strength12%

Sturdy, easy to install, and I would definitely recommend it

Assembly/Installation11%

Easy to assemble

Adhesion/Stickiness9%

sticks great

Value For Money7%

Excellent value

What buyers complain about

72% of reviews
Adhesion/Stickiness22%

Bad adhesive

Durability16%

it has fallen

Rusts/Corrodes12%

They do rust

Strength5%

Not as strong as advertised

Value For Money5%

Looks more expensive than they were

Shower Tray return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

44%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
33%
2Adhesion/Stickiness
25%
3Durability
6%
4Color
4%
5Quality-Overall
4%

Common Shower Tray questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Shower Tray 45/100 on Amazon United Kingdom — Skip it. The niche generates £63K/yr across 47 tracked products. 2 of 5 products launched in the last 360 days are still selling. Search demand moved -16.5% over the last 90 days.
Search demand for Shower Tray on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.