- Flapen Score
- 45 / 100Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 4945
- Market size
- £63K/yr161K searches / yr
- 90-day growth
- -16.5%search demand this quarter
- Competition
- 39%top-5 click share · 20 brands · 23 sellers
Flapen Score
Shower Tray against its category
The dotted line is the DIY & Tools average. Past it, Shower Tray is stronger. Inside it, weaker.
Market
The Shower Tray market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shower Tray 161K times last year and spent an estimated £63K. The top 5 brands take 74% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- -16.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £63Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- shower tray118K searches a year
02 · Price
A sale here is worth £90.90.
Listings sell for £90.90 on average, from £7.82 to £162.41. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £90.90 that is £0 to £9K a year per listing.
- Average price
- £90.90inside the $15 to $100 sweet spot
- Price range
- £7.82–£162.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£9K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #183 within Kitchen & Bath Fixtures. It carries 453 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 43%
- Out of stock, average day
- 17.8%
- Average rank
- #183in Kitchen & Bath Fixtures
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 453per listing
- Listings tracked
- 47
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Shower Tray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hydrolux 1200 x 800 x 45mm White Bathroom Shower Tray for Enclosures Cubicles & Wet Room with Chrome Waste Rectangular
- Price
- £116.02
- Rating
- 4.4/5
- Reviews
- 213
- Age
- 6y ago

ELEGANT 1000 x 800 x 40 mm White Stone Shower Tray + Waste Trap for Bathroom Shower Enclosure Shower Door Wetroom Durable Shower Cubicle Base - Rectangular
- Price
- £94.32
- Rating
- 4.5/5
- Reviews
- 476
- Age
- 2y ago

ELEGANT Rectangular 1200 x 800 x 40 mm Stone Tray for Shower Enclosure Cubicle + Waste Trap
- Price
- £105.53
- Rating
- 4.5/5
- Reviews
- 476
- Age
- 10y ago

ELEGANT SMC Shower Base Tray 1200 x 800 x 40 mm Rectangle White Shower Tray with Non-Slip Flat Stone Look for Shower Enclosure Cubicle and Wet Bathroom + Waste Trap
- Price
- £84.24
- Rating
- 4.5/5
- Reviews
- 57
- Age
- 2y ago

Hydrolux 760 x 760 x 140mm White Bathroom Shower Tray for Enclosures Cubicles & Wet Room with Chrome Waste + Riser Kit Square
- Price
- £114.54
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 6y ago
Trending
90-day click momentum
ELEGANT 1200 x 900 x 40 mm Stone Tray for Shower Door and Shower Enclosure Cubicle + Waste Trap - Rectangular
- Price
- £107.71
- Rating
- 4.5/5
- Reviews
- 476
- Age
- 2y ago

Balterley 1000 x 800 mm Rectangular Shower Tray Slimline Shower Trays Durable Stone Resin Base Trays for Bathroom Enclosure Cubicle Central Waste Rectangular Tray for Wetroom Showers (White)
- Price
- £87.30
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 2y ago

Aquariss Anthracite Rectangular Shower Tray 1200x700mm with Waste
- Price
- £90.29
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 1y ago

Aquariss SMC Rectangular 1600x800mm Shower Enclosure Base Tray White
- Price
- £111.04
- Rating
- 4.2/5
- Reviews
- 47
- Age
- 1y ago

Hydrolux 1700 x 900 x 45mm White Bathroom Shower Tray for Enclosures Cubicles & Wet Room with Chrome Waste Rectangular
- Price
- £160.01
- Rating
- 4.4/5
- Reviews
- 213
- Age
- 4y ago
Newest
by launch date
HOROW Shower Tray 120x80 cm White Acrylic Stone Effect Base Large Anti-Slip Rectangular Slimline Tray Warm-Touch Surface Rapid Drainage
- Price
- £114.37
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Balterley 1200 x 700 mm Rectangular Shower Tray Slimline Shower Trays Durable Stone Resin Base Trays for Bathroom Enclosure Cubicle Central Waste Rectangular Tray for Wetroom Showers (White)
- Price
- £96.29
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 1y ago

Simple Bathrooms 30mm Height Slimline Stone Shower Tray with Waste Trap -Square: 800x800mm
- Price
- £56.22
- Rating
- 5.0/5
- Reviews
- 47
- Age
- 1y ago

Aquariss SMC Rectangular 1600x800mm Shower Enclosure Base Tray White
- Price
- £111.04
- Rating
- 4.2/5
- Reviews
- 47
- Age
- 1y ago

AQUARA Shower Trays 1400 x 800mm SMC Slip-Resistance Shower Tray with Shower Waste. Stylish Walk in Base for Shower Enclosure White
- Price
- £117.91
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
20 rising
Sellers
23
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
39%
Top 20: 75%
Open market
22%
- ELEGANT29%
- Hydrolux23%
- Aquariss9%
- Kitsure8%
- Balterley6%
- Zhwidnerso4%
Demand
Shower Tray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Shower Tray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shower tray118K/yr
- shower trays13K/yr
- shower base tray5K/yr
- shower base6K/yr
- wet room shower tray5K/yr
- shower tray 1200x8006K/yr
- 1200 x 800 shower tray5K/yr
- deep shower tray4K/yr
Reviews and returns
What reviews say buyers love and hate about Shower Tray
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bad adhesive
Doesnt stick
Not sticky enough
it has fallen
fell off after a month of using
Fell off
They do rust
Within a month this had rusted
early rusting
Not as strong as advertised
Theres a weakness
Not strong
Looks more expensive than they were
Not worth the money
Waste of money
Love
baskets are good quality
Brilliant quality
Good quality and easy to put up
Sturdy, easy to install, and I would definitely recommend it
appears of good sturdy construction
Seems sturdy
Easy to assemble
Easy to set up
Easy to install
sticks great
Stick very well
Easy to stick
Excellent value
Value for money
Good value
Return
1.8% Return rate 44% Fixable by listing
Does not fit correctly
T big for me
Small
Bad adhesive
Doesnt stick
Not sticky enough
it has fallen
fell off after a month of using
Fell off
Poor quality
were clearly cheaply made
Low quality item sent
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shower Tray questions
Answered from the same tracked data.








