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Short Extension Lead 0.2m

Fail

Prices span $3.95–$14.06, mostly outside the sweet spot, so Short Extension Lead 0.2m is a Fail.

Flapen Score
39
39 / 100
Ranks 1,901 of 2,225 DIY & Tools niches · −10 vs the category median of 49
Market size
£40K/yr59K searches / yr
90-day growth
-21.6%search demand this quarter
Competition
56%top-5 click share · 17 brands · 58 sellers

Flapen Score

Short Extension Lead 0.2m against its category

The dotted line is the DIY & Tools average. Past it, Short Extension Lead 0.2m is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Short Extension Lead 0.2m market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Short Extension Lead 0.2m 59K times last year and spent an estimated £40K. The top 5 brands take 80% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
7.9%
Market size, estimated
£40Ka year
Top search term
short extension lead 0.2m20K searches a year

02 · Price

A sale here is worth £8.53.

Listings sell for £8.53 on average, from £3.95 to £14.06. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £8.53 that is £853 to £2K a year per listing.

Average price
£8.53under the $15 to $100 sweet spot
Price range
£3.95–£14.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£853–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #166 within Electrical. It carries 1,515 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#166in Electrical
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,515per listing
Listings tracked
30

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Short Extension Lead 0.2m products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

58

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 90%

Open market

16%

  • PRO ELEC41%
  • Status16%
  • Etykir13%
  • Mscien6%
  • HuaLiSiJi5%
  • Addtam4%
  • Open — no brand owns it (11 brands, 16%)

Demand

Short Extension Lead 0.2m search demand

Weekly searches over the year. Pick a range.

1K750Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Short Extension Lead 0.2m search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • short extension lead 0.2m20K/yr
  • 0.5m extension lead19K/yr
  • extension lead 0.5m10K/yr
  • mini extension lead7K/yr
  • 2 plug extension lead 0.5m4K/yr

Reviews and returns

What reviews say buyers love and hate about Short Extension Lead 0.2m

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“Doesnt work”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Short Extension Lead 0.2m questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data