Shoe Glue
FailPrices span $3.34–$10.17, mostly outside the sweet spot, so Shoe Glue is a Fail.
- Flapen Score
- 49 / 100Ranks 1,033 of 2,225 DIY & Tools niches · on the category median49
- Market size
- £424K/yr392K searches / yr
- 90-day growth
- +8.2%search demand this quarter
- Competition
- 82%top-5 click share · 10 brands · 60 sellers
Flapen Score
Shoe Glue against its category
The dotted line is the DIY & Tools average. Past it, Shoe Glue is stronger. Inside it, weaker.
Market
The Shoe Glue market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shoe Glue 392K times last year and spent an estimated £424K. The top 5 brands take 89% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 17.7% of those searches ended in a purchase.
Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £424K a year.
- Searches, last 12 months
- 392K
- Growth, 90 days vs prior 90
- +8.2%
- Conversion, latest week
- 17.7%
- Market size, estimated
- £424Ka year
- Peak month
- October1.3× the quietest month
- Top search term
- shoe glue148K searches a year
02 · Price
A sale here is worth £6.12.
Listings sell for £6.12 on average, from £3.34 to £10.17. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £6.12 that is £24K to £31K a year per listing.
- Average price
- £6.12under the $15 to $100 sweet spot
- Price range
- £3.34–£10.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £24K–£31K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #41 within Adhesives & Sealers. It carries 2,155 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 10.7%
- Average rank
- #41in Adhesives & Sealers
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,155per listing
- Listings tracked
- 12
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Shoe Glue products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GH1200 (2-IN-1) Shoe Glue Sole Repair Waterproof with Brush Applicator and Nozzle - Clear Drying & Strong Shoe Repair Superglue for shoes - Non-Stiff Repairs Fixes Sneakers High Heels Crocs & More
- Price
- £5.89
- Rating
- 4.4/5
- Reviews
- 3,257
- Age
- 1y ago

Shoe Goo II (2) Shoe Repair Glue 26.6ml Crystal Clear Permanent Adhesive
- Price
- £6.81
- Rating
- 4.2/5
- Reviews
- 2,427
- Age
- 5y ago

ALECPEA Shoe Glue Sole Repair Kit Transparent Waterproof Shoe Repair Adhesive Super Strong Clear Glue for Sneakers Boots Leather Handbags Soles Heels and More (15ml 2Pack)
- Price
- £3.34
- Rating
- 4.2/5
- Reviews
- 713
- Age
- 1y ago

Gorilla Contact Adhesive Clear 75g
- Price
- £4.81
- Rating
- 4.3/5
- Reviews
- 12,134
- Age
- 7y ago

Shoe Goo II (2) Shoe Repair Glue 59.1ml Crystal Clear Permanent Adhesive
- Price
- £9.76
- Rating
- 4.4/5
- Reviews
- 1,441
- Age
- 5y ago
Trending
estimated 90-day click momentum
50g Super Strong Waterproof Shoe Glue for Sole Repair Clear Heavy Duty Leather and Rubber Glue Fast-Drying Adhesive for Trainers Shoes Rubber Soles Extra Strong Formula S/hoe S/ole G/lue
- Price
- £3.77
- Rating
- 3.4/5
- Reviews
- 21
- Age
- 10mo ago

ALECPEA Shoe Glue Repair Gel - 2 Pack (29.5g) - Super Strong Waterproof Adhesive for Sneakers Leather & Rubber Soles - Professional Fix Kit with Sanding Sticks & Rubber Bands
- Price
- £6.18
- Rating
- 4.4/5
- Reviews
- 84
- Age
- 7mo ago

Shoe Glue 30 g Instant Shoe Glue Sole Repair for Sneakers Soles Boots Leathers Handbags and More Waterproof with Anti-Clog Cap Clear (tnedf)
- Price
- £4.43
- Rating
- 4.5/5
- Reviews
- 270
- Age
- 1y ago

Shoe Glue 2 x 20ml Extra Strong Sole Repair Adhesive for Trainers Boots & Work Boots Waterproof Flexible Shoe Repair Glue Quick-Drying Glue for Leather Rubber Fabric Vinyl & Canvas
- Price
- £5.77
- Rating
- 4.3/5
- Reviews
- 104
- Age
- 8mo ago

Loctite Shoe Glue Strong & Flexible Fabric Glue Resistant to Water Impact & Vibrations Dries Clear - 0.6 fl oz Bottle 1 Pack
- Price
- £10.17
- Rating
- 4.3/5
- Reviews
- 1,529
- Age
- 2y ago
Newest
by launch date
ALECPEA Shoe Glue Repair Gel - 2 Pack (29.5g) - Super Strong Waterproof Adhesive for Sneakers Leather & Rubber Soles - Professional Fix Kit with Sanding Sticks & Rubber Bands
- Price
- £6.18
- Rating
- 4.4/5
- Reviews
- 84
- Age
- 7mo ago

Shoe Glue 2 x 20ml Extra Strong Sole Repair Adhesive for Trainers Boots & Work Boots Waterproof Flexible Shoe Repair Glue Quick-Drying Glue for Leather Rubber Fabric Vinyl & Canvas
- Price
- £5.77
- Rating
- 4.3/5
- Reviews
- 104
- Age
- 8mo ago

50g Super Strong Waterproof Shoe Glue for Sole Repair Clear Heavy Duty Leather and Rubber Glue Fast-Drying Adhesive for Trainers Shoes Rubber Soles Extra Strong Formula S/hoe S/ole G/lue
- Price
- £3.77
- Rating
- 3.4/5
- Reviews
- 21
- Age
- 10mo ago

Shoe Glue 30 g Clear Shoe Glue Sole Repair for Boots Sneakers Heels Hiking Shoes Leather Handbags with Anti-Clog Cap Waterproof Heat-Resistant (Clear3 Shoes Glue)
- Price
- £4.20
- Rating
- 4.4/5
- Reviews
- 926
- Age
- 1y ago

GH1200 (2-IN-1) Shoe Glue Sole Repair Waterproof with Brush Applicator and Nozzle - Clear Drying & Strong Shoe Repair Superglue for shoes - Non-Stiff Repairs Fixes Sneakers High Heels Crocs & More
- Price
- £5.89
- Rating
- 4.4/5
- Reviews
- 3,257
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
60
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
9%
- GH120035%
- Shoe Goo29%
- ALECPEA17%
- GORILLA5%
- GleamGlee4%
- Meuvcol3%
- Open — no brand owns it (4 brands, 9%)
Demand
Shoe Glue search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Shoe Glue search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shoe glue148K/yr
- shoe goo71K/yr
- shoe glue sole repair48K/yr
- shoe repair glue16K/yr
- glue for shoes16K/yr
- shoe sole glue15K/yr
- shoe goo uk12K/yr
- trainer glue9K/yr
- shoe glue for trainers6K/yr
- shoe glue for leather and rubber10K/yr
Reviews and returns
What reviews say buyers love and hate about Shoe Glue
We read the reviews and the return reasons for every product selling here.
“Poor adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shoe Glue questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








