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Shaver Socket

Fail

Demand is soft, at -18.6% this quarter, so Shaver Socket is a Fail.

Flapen Score
45
45 / 100
Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 49
Market size
£78K/yr54K searches / yr
90-day growth
-18.6%search demand this quarter
Competition
66%top-5 click share · 9 brands · 45 sellers

Flapen Score

Shaver Socket against its category

The dotted line is the DIY & Tools average. Past it, Shaver Socket is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shaver Socket market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Shaver Socket 54K times last year and spent an estimated £78K. The top 5 brands take 94% of clicks. Demand peaks in Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-18.6%
Conversion, latest week
8.1%
Market size, estimated
£78Ka year
Peak month
October1.6× the quietest month
Top search term
shaver socket37K searches a year

02 · Price

A sale here is worth £17.81.

Listings sell for £17.81 on average, from £2.34 to £68.51. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £17.81 that is £2K to £4K a year per listing.

Average price
£17.81inside the $15 to $100 sweet spot
Price range
£2.34–£68.51
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #214 within Electrical. It carries 2,349 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
95%
Out of stock, average day
0.3%
Average rank
#214in Electrical
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,349per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Shaver Socket products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£16K£23K£31K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

45

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

4%

  • British General55%
  • Knightsbridge32%
  • WK Electrical3%
  • Masterplug2%
  • CNBINGO2%
  • Pipestation2%
  • Open — no brand owns it (3 brands, 4%)

Demand

Shaver Socket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct · busiest ÷ quietest = 1.6×

Search terms

Top Shaver Socket search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • shaver socket37K/yr
  • bathroom socket8K/yr
  • bathroom shaver socket7K/yr
  • shaving socket3K/yr

Reviews and returns

What reviews say buyers love and hate about Shaver Socket

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Advertised Vs Actual Product”
15%of negative reviews mention “Functionality-Overall”
0.3%of orders come back
“Barely works”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shaver Socket questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data