shaver socket
Skip itSoft demand (-18.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great£17.81avg listing price — sweet spot $15–$100
Price range
Great£2.34–£68.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,348.75avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad£78K£78K/yr · 54K searches
Growth
Bad-18.6%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, shaver socket is a £78K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Oct. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
shaver socket market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £53K–£71K
- units × avg price
- Conversion rate
- 8.1%
- Avg BSR
- #214
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 50%
- Out of stock
- 0.3%
- Avg brand age
- 60 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
45
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
4%
- British General55%
- Knightsbridge32%
- WK Electrical3%
- Masterplug2%
- CNBINGO2%
- Pipestation2%
- Open — no brand owns it (3 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -18.6% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.6×
Top shaver socket search terms
- shaver socket37K/yr
- bathroom socket8K/yr
- bathroom shaver socket7K/yr
- shaving socket3K/yr
Top shaver socket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Knightsbridge CU8900N Curved Edge Dual Voltage Shaver Socket with Neon in White 14.6 cm*8.6 cm*0.7 cm
Knightsbridge£11.574.5★639 rev
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket for Bathrooms Round Edge Nexus 800 Series White Moulded 2-Pin 115V / 240V 820
British General£10.424.2★187 rev
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket Bathroom Raised and Slim Profile Round Edges Nexus Metal 2-Pin Brushed Steel Grey Inserts 115V / 240V NBS20G
British General£11.924.5★558 rev
Knightsbridge Screwless Shaver Socket with Dual USB A+C (5V DC 2.4A Shared) - matt White
Knightsbridge£39.194.1★179 rev
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket for Bathrooms Screwless Front Plate Premium Flatplate 2-Pin Polished Chrome White Inserts 115V / 240V FPC20W
British General£12.674.7★10 rev
Newest
by launch date
Dual Voltage Shaver Socket 115V / 230V Brushed Chrome Slim Edge Stainless Steel Bathroom Wall Outlet BS EN 61558 Compliant Wall Shaving Socket 1 Pack
WK Electrical£13.827 rev
CNBINGO Shaver Socket Bathroom Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Sockets Matt Black
CNBINGO£15.4918 rev
EMKE Illuminated Bathroom Mirror with Shaver Socket 50 x 70 cm Wall Mounted Bathroom Mirror with Lights and Shaver Socket Anti-fog/Dimmable/Touch Switch Hardwired IP44
EMKE£68.5136 rev
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket Bathroom Raised and Slim Profile Round Edges Nexus Metal 2-Pin Matt Black 115V / 240V NFB20B
British General£13.8039 rev
Knightsbridge Screwless Shaver Socket with Dual USB A+C (5V DC 2.4A Shared) - matt White
Knightsbridge£39.19179 rev
Trending
90-day click momentumEMKE Illuminated Bathroom Mirror with Shaver Socket 50 x 70 cm Wall Mounted Bathroom Mirror with Lights and Shaver Socket Anti-fog/Dimmable/Touch Switch Hardwired IP44
EMKE£68.514.4★
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket for Bathrooms Screwless Front Plate Premium Flatplate 2-Pin Polished Chrome White Inserts 115V / 240V FPC20W
British General£12.674.7★
Knightsbridge Screwless Shaver socket with dual USB A+C (5V DC 2.4A shared) - polished chrome with grey insert
Knightsbridge£43.344.1★
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket for Bathrooms Round Edge Nexus 800 Series White Moulded 2-Pin 115V / 240V 820
British General£10.424.2★
BG Electrical Dual Voltage Shaver Plug Socket Electric Toothbrush Charger Socket for Bathrooms Raised and Slim Profile Round Edges Nexus Metal 2-Pin Black Nickel 115V / 240V NBN20B
British General£13.144.5★
What buyers say about shaver socket
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“Good Quality”
“Good price”
“Good Adapter Plug”
“Great charger”
“Ease Of Use”
“Solid fit”
“does its job well”
“Easy to install”
“Works just as it should in a UK 3 pin mains socket”
What buyers complain about
“Barely works”
“Broke after one use”
“Rubbish”
“Shaver/toothbrush plug doesn't fit correctly”
“Overpriced”
“Very difficult to plug the 2 pins in”
“Not charging”
“Noisy”
“which was a mild concern given how some adaptors can feel flimsy in that particular socket type”
“It also is not compatible with my shave lead - which is its main purpose”
Top return reasons
Common questions
- Is shaver socket profitable to sell on Amazon United Kingdom?
- The niche generates £78K/yr across 20 tracked products. 90-day search growth is -18.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the shaver socket niche?
- 9 brands and 45 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in shaver socket?
- Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 0.3%.
- When does demand for shaver socket peak?
- Demand peaks in Oct; the busiest month runs 1.6× the quietest.
- What does it cost to enter the shaver socket niche?
- Listings span £2.34–£68.51; the average listing price is £17.81 (sweet spot $15–$100). The average incumbent carries 2,349 reviews — the moat a new listing must climb.