Is self levelling floor compound profitable to sell on Amazon United Kingdom?

The niche generates £72K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Skip it (44/100).

How competitive is the self levelling floor compound niche?

9 brands and 21 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in self levelling floor compound?

Top complaints mined from reviews: Value For Money, Material Quality, Advertised Vs Actual Product. The return rate is 0.4%.

When does demand for self levelling floor compound peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the self levelling floor compound niche?

Listings span £6.75–£68.54; the average listing price is £17.39 (sweet spot $15–$100). The average incumbent carries 1,394 reviews — the moat a new listing must climb.

self levelling floor compound

Skip it

A small market ($72K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Price range

Great£6.75–£68.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£17.39

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good1,393.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-7.9%

90-day search growth — must beat 0% to launch

Market size

Bad£72K

£72K/yr · 116K searches

Competition

Bad79%

top-5 click share — a locked-up shelf

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, self levelling floor compound is a £72K/yr Amazon United Kingdom market (116K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 44/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

self levelling floor compound market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: £70K–£87K; units × avg price
Conversion rate: 3.5%
Avg BSR: #189
Page quality: 0%
Prime: 50%
Sponsored: 75%
Out of stock: 5.9%
Avg brand age: 51 months
Avg seller age: 171 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Ultra32%
ARA CHOICE23%
Sika18%
Bostik13%
Nassboards4%
Sinto3%
Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — -7.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top self levelling floor compound search terms

self levelling floor compound53K/yr -6.2%2.2% conv.
floor levelling compound14K/yr -11.0%2.2% conv.
self levelling compound12K/yr -4.9%2.0% conv.
self leveling floor compound11K/yr -20.7%1.7% conv.
screed6K/yr +4.2%1.1% conv.
floor levelling compound ready mixed5K/yr +8.6%2.0% conv.
levelling compound4K/yr -1.7%2.1% conv.
floor screed ready mixed5K/yr -14.6%1.5% conv.
self leveling compound4K/yr -16.1%1.9% conv.
floor leveling compound3K/yr -22.0%2.4% conv.

All search terms

Top self levelling floor compound products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ultra Level IT 2 Self Levelling Compound

Ultra£14.954.6★287 rev

Bond It Self Levelling Compound Levelmaster Floor Cement Screed Concrete 10/20kg Standard LEVELING BAG (10)

ARA CHOICE£10.124.6★90 rev

Sika Sikafloor 125 Level Flex Self Levelling Flooring Compound 20 kg

Sika£13.784.1★29 rev

Bostik Rapid Setting Cement 2.5kg - Fast-Setting - Ready Mixed Cement Just Add Water - Waterproof - Strong - Concrete Repair - Interior-Exterior

Bostik£6.754.5★7,682 rev

Bostik Rapid Setting Cement 10kg - Fast-Setting 20 Minute Waterproof Repair Mortar - Ready Mixed Just Add Water - Strong & Durable - For Drain Repairs & Concrete Fixing - Indoor & Outdoor Use

Bostik£12.644.5★7,682 rev

Newest

by launch date

Flintronic Concrete Crack Filler High Elasticity Cement Crack Filler Self Leveling Heavy-Duty concrete-crack-repair Adhesive Waterproof Outdoor Concrete Sealer for Driveway Walkway Patio 500g

flintronic£10.2416 rev

9mo ago

Tapel CrystalClear 500% Elastic Waterproof Coating - 0.5L - Self-Leveling Liquid Rubber Sealant for Roofs/Pools/Bathrooms - UV-Resistant & -40F to 300F - Professional Leak Repair

Tapel£10.40439 rev

1y ago

Sika Sikafloor 125 Level Flex Self Levelling Flooring Compound 20 kg

Sika£13.7829 rev

1y ago

SINTO Floor and Wall Filler 2 kg

Sinto£9.65179 rev

2y ago

Bond It Self Levelling Compound Levelmaster Floor Cement Screed Concrete 10/20kg Standard LEVELING BAG (10)

ARA CHOICE£10.1290 rev

2y ago

What buyers say about self levelling floor compound

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use29%

“Easy to use”

Quality-Overall16%

“Very good product and easy to use — just add water and its ready”

Advertised Vs Actual Product13%

“Does the job”

Maintenance And Repair9%

“Great for those small fixes”

Value For Money5%

“Worth for money”

Drying Time4%

“Quick dry”

Adhesion/Stickiness3%

“Found it to have good adhesion”

Efficiency3%

“Efficient”

Assembly/Installation3%

“it certainly set quickly”

Water Resistance2%

“Now waterproof”

What buyers complain about

Value For Money22%

“far too expensive”

Material Quality11%

“NOT WHAT IT SAYS ON TIN”

Advertised Vs Actual Product11%

“not so happy with slightly misleading images on website”

Maintenance And Repair11%

“refused to repair”

Durability11%

“So, I cannot say if it will be long lasting, or whether the re-pointing will need to be done again”

Color6%

“the colour unfortunately does not match the paving so I'm currently experimenting with various substances to blend”

Leak-Proof4%

“to take care in not to throw it around ends up with the contents leaking out within the box when opening”

Top return reasons

Leak-Proof27%

Functionality-Overall13%

Defective Material/Parts8%

Advertised Vs Actual Product7%

Color7%

Compatibility-Overall5%

Hard Feel4%

Size-Overall4%

Assembly/Installation4%

Material Quality4%

Common questions

Is self levelling floor compound profitable to sell on Amazon United Kingdom?: The niche generates £72K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Skip it (44/100).
How competitive is the self levelling floor compound niche?: 9 brands and 21 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in self levelling floor compound?: Top complaints mined from reviews: Value For Money, Material Quality, Advertised Vs Actual Product. The return rate is 0.4%.
When does demand for self levelling floor compound peak?: Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the self levelling floor compound niche?: Listings span £6.75–£68.54; the average listing price is £17.39 (sweet spot $15–$100). The average incumbent carries 1,394 reviews — the moat a new listing must climb.