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Self Amalgamating Tape

Fail

Shoppers spend only $56K a year here, so Self Amalgamating Tape is a Fail.

Flapen Score
48
48 / 100
Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 49
Market size
£56K/yr53K searches / yr
90-day growth
+11.1%search demand this quarter
Competition
75%top-5 click share · 13 brands · 75 sellers

Flapen Score

Self Amalgamating Tape against its category

The dotted line is the DIY & Tools average. Past it, Self Amalgamating Tape is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Self Amalgamating Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Self Amalgamating Tape 53K times last year and spent an estimated £56K. The top 5 brands take 81% of clicks. Demand peaks in Apr–May. Flapen scores it 48 out of 100, a Fail.

01 · Demand

16.1% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.1% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+11.1%
Conversion, latest week
16.1%
Market size, estimated
£56Ka year
Peak month
May1.7× the quietest month
Top search term
self amalgamating tape28K searches a year

02 · Price

A sale here is worth £6.62.

Listings sell for £6.62 on average, from £3.40 to £19.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £6.62 that is £3K to £5K a year per listing.

Average price
£6.62under the $15 to $100 sweet spot
Price range
£3.40–£19.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£3K–£5K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Adhesives & Sealers. It carries 615 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#86in Adhesives & Sealers
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
615per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Self Amalgamating Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

75

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

15%

  • Gocableties34%
  • ArmaKit19%
  • Xtremeauto13%
  • GTSE9%
  • Duck6%
  • Bansusu4%
  • Open — no brand owns it (7 brands, 15%)

Demand

Self Amalgamating Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Apr, May · busiest ÷ quietest = 1.7×

Search terms

Top Self Amalgamating Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • self amalgamating tape28K/yr
  • self amalgamating waterproof tape9K/yr
  • amalgamating tape6K/yr
  • heat shrink tape7K/yr
  • self-amalgamating tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Self Amalgamating Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Leak-Proof21%

It leaks surprise surprise

I had a leaking water pipe

leak has got worse not helped at all

Adhesion/Stickiness17%−0.06

Did not seem sticky enough

wont stick

Not sticky enough

Functionality-Overall16%−0.14

Didn't work

It doesn't work

So didnt work for me

Value For Money8%+0.69

cheaper options available

A bit pricey for the amount you get

A waste of money

Durability7%−0.06

It's basically crap only been on three weeks

Degrades within a couple of months

Falls apart after storage

Love

Quality-Overall19%+0.73

Good quality

Great product

Its decent

Adhesion/Stickiness16%−0.06

stuck to itself straight away

Good adhesion

Good tape works very well

Advertised Vs Actual Product14%+1.46

Exactly as described

Works as directed

It works exactly as it should

Value For Money11%+0.69

Great value

Good Value

unmatched value for money

Efficiency5%+0.42

Works well

Its still as good as I remember it working

Seems to work well

Return

0.5% Return rate 3% Fixable by listing

Adhesion/Stickiness33%█▆▇▇▇▇

Did not seem sticky enough

wont stick

Not sticky enough

Functionality-Overall22%▂▄█▆▄▅

Didn't work

It doesn't work

So didnt work for me

Leak-Proof16%█▅▃▆▃▅

It leaks surprise surprise

I had a leaking water pipe

leak has got worse not helped at all

Maintenance And Repair8%▁█▄▃▇▁
Compatibility-Overall4%▁▁▇▁▁█

FAQ

Common Self Amalgamating Tape questions

Answered from the same tracked data.