Satin Wood Paint White
FailDemand is soft, at -16.6% this quarter, so Satin Wood Paint White is a Fail.
- Flapen Score
- 45 / 100Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 4945
- Market size
- £347K/yr378K searches / yr
- 90-day growth
- -16.6%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 63 sellers
Flapen Score
Satin Wood Paint White against its category
The dotted line is the DIY & Tools average. Past it, Satin Wood Paint White is stronger. Inside it, weaker.
Market
The Satin Wood Paint White market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Satin Wood Paint White 378K times last year and spent an estimated £347K. The top 5 brands take 92% of clicks. Demand peaks in Mar. Flapen scores it 45 out of 100, a Fail.
01 · Demand
8.3% of searches ended in a purchase last week.
Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £347K a year.
- Searches, last 12 months
- 378K
- Growth, 90 days vs prior 90
- -16.6%
- Conversion, latest week
- 8.3%
- Market size, estimated
- £347Ka year
- Peak month
- March2.1× the quietest month
- Top search term
- white wood paint50K searches a year
02 · Price
A sale here is worth £11.08.
Listings sell for £11.08 on average, from £6.22 to £20.42. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £11.08 that is £14K to £17K a year per listing.
- Average price
- £11.08under the $15 to $100 sweet spot
- Price range
- £6.22–£20.42
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £14K–£17K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Painting Supplies, Tools & Wall Treatments. It carries 5,490 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #41in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,490per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Satin Wood Paint White products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Johnstones - Wood & Metal Paint - Satin Finish - Brilliant White - 750ml - Water Based - Non Drip & Quick Drying - Radiator Paint - Low Odour - Dry in 1-2 Hours - 8m2 Coverage per Litre
- Price
- £8.53
- Rating
- 4.6/5
- Reviews
- 2,613
- Age
- 16y ago
Johnstones - Wood & Metal Paint - Satin Finish - Brilliant White - 2.5L - Water Based - Non Drip & Quick Drying - Radiator Paint - Low Odour - Dry in 1-2 Hours - 8m2 Coverage per Litre
- Price
- £14.71
- Rating
- 4.5/5
- Reviews
- 2,945
- Age
- 14y ago
Johnstones - Wood & Metal Paint - Satin Finish - Brilliant White - 1.25L - Water Based - Non Drip & Quick Drying - Radiator Paint - Low Odour - Dry in 1-2 Hours - 8m2 Coverage per Litre
- Price
- £10.78
- Rating
- 4.6/5
- Reviews
- 11,528
- Age
- 15y ago
THE ONE All-In-One Paint & Primer - White Satin 250 ml | Multi-Surface 1 Coat Formula | Easy Indoor & Outdoor Decorating for Home & Garden Walls Floors & Furniture | Durable Water-Based & Low VOC
- Price
- £11.42
- Rating
- 4.4/5
- Reviews
- 26,529
- Age
- 8y ago
Dulux Retail Quick Dry Satinwood - Pure Brilliant White - 1.25L
- Price
- £15.83
- Rating
- 4.6/5
- Reviews
- 529
- Age
- 2y ago
Trending
90-day click momentum
HOCHSTE Pure Brilliant White Satinwood Paint Quick-Drying Long-Lasting Protection Easy-To-Apply DIY Enthusiasts Interior And Exterior Use Perfect For Furniture Doors (Mid Sheen 1.25 Liters)
- Price
- £20.42
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 10mo ago
Anirun Versatile White Paint Ideal For Touching Up Furniture Cabinets Wood And MetalNo Sanding Required Quick-Drying Water-Based Formula Suitable For All Surfaces 180 ml (White)
- Price
- £9.32
- Rating
- 4.0/5
- Reviews
- 710
- Age
- 1y ago
Rustins Quick Dry White Satin Paint Water-Based Low Odour Paint for Wood & Metal Surfaces Quick Drying Hard-Wearing Satin Finish 250ml 500ml & 1L
- Price
- £8.80
- Rating
- 4.4/5
- Reviews
- 278
- Age
- 14y ago
Johnstones - Quick Dry & Non Drip Gloss Paint for Wood & Metal - Brilliant White | Interior & Exterior | Low Odour Water-Based Formula Dry in 1-2 Hours | 10m2 Coverage per Litre | 1.25 L
- Price
- £10.68
- Rating
- 4.5/5
- Reviews
- 4,909
- Age
- 6y ago
THE ONE All-In-One Paint & Primer - White Satin 250 ml | Multi-Surface 1 Coat Formula | Easy Indoor & Outdoor Decorating for Home & Garden Walls Floors & Furniture | Durable Water-Based & Low VOC
- Price
- £11.42
- Rating
- 4.4/5
- Reviews
- 26,529
- Age
- 8y ago
Newest
by launch dateHOCHSTE Pure Brilliant White Satinwood Paint Quick-Drying Long-Lasting Protection Easy-To-Apply DIY Enthusiasts Interior And Exterior Use Perfect For Furniture Doors (Mid Sheen 1.25 Liters)
- Price
- £20.42
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 10mo ago
Anirun Versatile White Paint Ideal For Touching Up Furniture Cabinets Wood And MetalNo Sanding Required Quick-Drying Water-Based Formula Suitable For All Surfaces 180 ml (White)
- Price
- £9.32
- Rating
- 4.0/5
- Reviews
- 710
- Age
- 1y ago
Johnstones - Quick Dry & Nondrip Eggshell Paint for Wood & Metal - Brilliant White | Interior | Low Odour Water-Based Formula Dry in 1-2 Hours | 12m2 Coverage per Litre | 750ml
- Price
- £9.40
- Rating
- 4.5/5
- Reviews
- 204
- Age
- 1y ago
Dulux Retail Quick Dry Satinwood - Pure Brilliant White - 1.25L
- Price
- £15.83
- Rating
- 4.6/5
- Reviews
- 529
- Age
- 2y ago
Leyland Wood & Metal Quick Dry Satin Brilliant White 750ml
- Price
- £10.27
- Rating
- 4.5/5
- Reviews
- 2,753
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
63
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
4%
- Johnstone's64%
- THE ONE12%
- Dulux6%
- Leyland5%
- RUSTINS4%
- HOCHSTE4%
- Open — no brand owns it (2 brands, 4%)
Demand
Satin Wood Paint White search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.1×
Search terms
Top Satin Wood Paint White search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white wood paint50K/yr
- satin wood paint white47K/yr
- white satin paint for wood39K/yr
- white paint for wood32K/yr
- skirting board paint30K/yr
- white furniture paint22K/yr
- satinwood paint brilliant white21K/yr
- satinwood paint17K/yr
- white satin paint15K/yr
- satin wood paint16K/yr
Reviews and returns
What reviews say buyers love and hate about Satin Wood Paint White
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Rubbish paint
worst paint ever
The paint started peeling
Watered down its too thin
it is so thin it covered hardly anything
It has a thick
poor quality finish
Absolute rubbish
Poor Quality
Very poor in coverage appearance leaves it looking patchy even after 3coats
you get better coverage with Dulux
Coverage poor
Drips a lot
just drips everywhere
Leaked
Love
Good paint
Good paint good finish
nice paint
Good value for money
Excellent value
cheaper in price
Great quality and arrived in perfect condition
Excellent Product
Reliable product
Lovely paint easy to apply
Easy to paint on
Excellent paint
Covers well
I got this to touch up skirting boards - amazing coverage
Excellent coverage
Return
0.7% Return rate 54% Fixable by listing
Much larger
Small
It is only a small tin
Rubbish paint
worst paint ever
The paint started peeling
Drips a lot
just drips everywhere
Leaked
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Satin Wood Paint White questions
Answered from the same tracked data.