Safe Doorbell
FailShoppers spend only $0 a year here, so Safe Doorbell is a Fail.
- Flapen Score
- 27 / 100Ranks 2,210 of 2,225 DIY & Tools niches · −22 vs the category median of 4927
- Market size
- £0/yr110K searches / yr
- 90-day growth
- -82.9%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 9 sellers
Flapen Score
Safe Doorbell against its category
The dotted line is the DIY & Tools average. Past it, Safe Doorbell is stronger. Inside it, weaker.
Market
The Safe Doorbell market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Safe Doorbell 110K times last year and spent an estimated £0. All 3 brands take every click. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 27 out of 100, a Fail.
01 · Demand
0.0% of searches ended in a purchase last week.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -82.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- -82.9%
- Conversion, latest week
- 0.0%
- Market size, estimated
- £0a year
- Peak month
- September82.3× the quietest month
- Top search term
- safe doorbell62K searches a year
02 · Price
A sale here is worth £18.50.
Listings sell for £18.50 on average, from £11.19 to £30.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £18.50 that is £0 to £2K a year per listing.
- Average price
- £18.50inside the $15 to $100 sweet spot
- Price range
- £11.19–£30.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #157 within Safety & Security. It carries 654 reviews at 3.77 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 67%
- Out of stock, average day
- 8.5%
- Average rank
- #157in Safety & Security
- Average rating
- 3.77 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 654per listing
- Listings tracked
- 3
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Safe Doorbell products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Safe Doorbell - Wireless Video Doorbell with 1080p HD Camera Night Vision 2-Way Audio Motion Detection & Cloud Storage - Weatherproof Smart Doorbell for Home Security (black)
- Price
- £30.62
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 8mo ago

FameVibe 1080P Wireless Video Doorbell Camera AI Human Detection Night Vision 2-Way Audio Battery Powered Cloud Storage 2.4G WiFi Indoor Outdoor Surveillance (Black)
- Price
- £13.68
- Rating
- 3.6/5
- Reviews
- 1,155
- Age
- 1y ago

FineLuck 1080P WiFi Video Doorbell Camera Wireless AI Human Detection 2-Way Talk 2.4G Wi-Fi Battery Powered Cloud Storage Indoor Outdoor Surveillance (With Receiver)
- Price
- £11.19
- Rating
- 3.8/5
- Reviews
- 795
- Age
- 9mo ago
Trending
90-day click momentum
FineLuck 1080P WiFi Video Doorbell Camera Wireless AI Human Detection 2-Way Talk 2.4G Wi-Fi Battery Powered Cloud Storage Indoor Outdoor Surveillance (With Receiver)
- Price
- £11.19
- Rating
- 3.8/5
- Reviews
- 795
- Age
- 9mo ago

Safe Doorbell - Wireless Video Doorbell with 1080p HD Camera Night Vision 2-Way Audio Motion Detection & Cloud Storage - Weatherproof Smart Doorbell for Home Security (black)
- Price
- £30.62
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 8mo ago

FameVibe 1080P Wireless Video Doorbell Camera AI Human Detection Night Vision 2-Way Audio Battery Powered Cloud Storage 2.4G WiFi Indoor Outdoor Surveillance (Black)
- Price
- £13.68
- Rating
- 3.6/5
- Reviews
- 1,155
- Age
- 1y ago
Newest
by launch date
Safe Doorbell - Wireless Video Doorbell with 1080p HD Camera Night Vision 2-Way Audio Motion Detection & Cloud Storage - Weatherproof Smart Doorbell for Home Security (black)
- Price
- £30.62
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 8mo ago

FineLuck 1080P WiFi Video Doorbell Camera Wireless AI Human Detection 2-Way Talk 2.4G Wi-Fi Battery Powered Cloud Storage Indoor Outdoor Surveillance (With Receiver)
- Price
- £11.19
- Rating
- 3.8/5
- Reviews
- 795
- Age
- 9mo ago

FameVibe 1080P Wireless Video Doorbell Camera AI Human Detection Night Vision 2-Way Audio Battery Powered Cloud Storage 2.4G WiFi Indoor Outdoor Surveillance (Black)
- Price
- £13.68
- Rating
- 3.6/5
- Reviews
- 1,155
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Safe Doorbell61%
- FameVibe25%
- FineLuck13%
- Open — no brand owns it (0%)
Demand
Safe Doorbell search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 82.3×
Search terms
Top Safe Doorbell search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- safe doorbell62K/yr
- safe doorbell camera6K/yr
- safe door bell5K/yr
- safe doorbell no subscription25K/yr
- safedoorbell camera2K/yr
- safe doorbell reviews9K/yr
- safedoorbell2K/yr
Reviews and returns
What reviews say buyers love and hate about Safe Doorbell
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesnt connect bluetooth
Trouble connecting
Slow connection
Absolute garbage
Inferior quality
The quality is diabolical
it wont charge
Stopped charging
Not charging
Stopped working after a month of use
Broke
After 1 month it broke
A bit pricey
Buy cheap, you get cheap
Its not worth it despite the attractive low price
Love
Brilliant for the money
Value for money
Amazing value
Good quality
The build quality feels solid
Great product, as described
Camera works great
the camera clarity is impressive for the price
the camera is Clear
Easy Setup
Easy to assemble
Easy to install
Battery Life is great
Battery lasts ages
Good battery
Return
2.6% Return rate 5% Fixable by listing
Doesnt connect bluetooth
Trouble connecting
Slow connection
just doesn't work well in any other area
Didn't work
Not working good
it wont charge
Stopped charging
Not charging
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Safe Doorbell questions
Answered from the same tracked data.








