s hooks
Worth a lookShows low returns (0.9%), but prices mostly outside the sweet spot ($2.89–$11.82) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good923.69avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+19.7%90-day search growth — must beat 0% to launch
Market size
Okay£133K£133K/yr · 281K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£4.96avg listing price — sweet spot $15–$100
Price range
Bad£2.89–£11.82cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, s hooks is a £133K/yr Amazon United Kingdom market (281K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
s hooks market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- £124K–£149K
- units × avg price
- Conversion rate
- 9.6%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 9.6%
- Avg brand age
- 34 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
36
Top-5 brand share
62%
Top 20: 97%
Top-5 click share
51%
Top 20: 90%
Open market
34%
- Yesmin37%
- zeyedemo7%
- Swatowot7%
- Evanda6%
- WHITECLOUDZ4%
- kuou4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +19.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top s hooks search terms
- s hooks106K/yr
- s hooks for hanging44K/yr
- s hook26K/yr
- s hooks heavy duty10K/yr
- s shaped hooks13K/yr
- butchers hooks9K/yr
- s hooks small10K/yr
- large s hooks7K/yr
- small s hooks8K/yr
- s-hooks8K/yr
Top s hooks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yesmin 10pcs in Pack S Shaped Hooks Hanging Hooks Hangers for Bathroom Bedroom Office and Kitchen (Small)
Yesmin£3.324.6★2,027 rev
Yesmin 10 Pack in S Shaped Hooks Hanging Hooks Hangers for Bathroom Bedroom Office and Kitchen(Black & Small)
Yesmin£3.314.6★837 rev
zeyedemo 20PCS S Shaped Hooks Stainless Steel Hanging Small Heavy Duty S Shaped Multi-Purpose Hooks for Home Kitchen Office Workshop Bathroom and Bedroom
zeyedemo£4.294.3★93 rev
Evanda S Hooks for Hanging 30 Pack Heavy Duty Stainless Steel Hooks for Kitchen Bathroom Outdoor Garden Office for Hanging Pan Pot Kitchenware Cups Utensils Clothes Bags Towels Plants
Evanda£4.834.6★1,596 rev
WHITECLOUDZ 10Pack Silver Heavy Duty S Hooks for Hanging Durable Wall Hangings Hooks Stainless Steel Hooks for Hanging Clothes Kitchen Hooks for Utensils Ceiling Hooks for hangings Plants (8.4cm)
WHITECLOUDZ£6.024.7★854 rev
Newest
by launch date
Ram 10 x S Hooks Hanging Steel Hooks for Bathroom Bedroom Office Kitchen
RAM ONLINE£2.985 rev
Anteabee 12 Pack Heavy Duty S Hooks Large S Hooks Rubber Coated S Hook Hanger 14CM Black S Shaped Hook for Hanging Plants Banana Clothes Bags Towels Kitchen Utensil
Anteabee£11.8266 rev
Dapute 10 Pack 10cm Large S Hooks for Hanging with Safety Buckle- Heavy Duty Solid Metal Steel Black S Shaped Closet Hooks for Hanging Plants Kitchen Utensils Jeans Bags Pots Fit Most of Rod
Dapute£8.2888 rev
Gicare S Hooks for Hanging with Safety Buckle 10 Cm Black Heavy Duty Large S Shaped Hook Metal Kitchen Hooks for Utensils Plants Bathroom Clothes Jeans Pots Bags-8 Pack
Gicare£7.3524 rev
zeyedemo 20PCS S Shaped Hooks Stainless Steel Hanging Small Heavy Duty S Shaped Multi-Purpose Hooks for Home Kitchen Office Workshop Bathroom and Bedroom
zeyedemo£4.2993 rev
Trending
90-day click momentumRam 10 x S Hooks Hanging Steel Hooks for Bathroom Bedroom Office Kitchen
RAM ONLINE£2.984.8★
Gicare S Hooks for Hanging with Safety Buckle 10 Cm Black Heavy Duty Large S Shaped Hook Metal Kitchen Hooks for Utensils Plants Bathroom Clothes Jeans Pots Bags-8 Pack
Gicare£7.354.9★
Swatowot 10 Pack Heavy Duty S Hooks S Shaped Hanging Hooks Large Hangers for Kitchen Bathroom Bedroom and Office (Silver)
Swatowot£3.214.6★
WHITECLOUDZ 10Pack Silver Heavy Duty S Hooks for Hanging Durable Wall Hangings Hooks Stainless Steel Hooks for Hanging Clothes Kitchen Hooks for Utensils Ceiling Hooks for hangings Plants (8.4cm)
WHITECLOUDZ£6.024.7★
FOMGIIN 10PCS Stainless Steel S Hook - Metal S Shaped Heavy Duty Hanging Sturdy Hooks for Clothes Towel Meat - S-Hooks Hangers Small with Round Ball Ends for Home Kitchen Office Bathroom Bedroom
FOMGIIN£3.424.4★
What buyers say about s hooks
What buyers praise and complain about, mined from review topics.What buyers love
“As described”
“Great quality hooks”
“Good and strong”
“Good Value”
“Fit for purpose just”
“Handy to have”
“does the job”
“do the job well”
“However, I am not sure if they are stainless steel, so it will be interesting to see how rustproof they are with time, especially in a humid kitchen”
“Hook Secure & Walk Away”
What buyers complain about
“These hooks are absolutely TINY”
“Not thick”
“the photo is very misleading”
“Cheapest hooks ever”
“Much thinner than expected”
“Started rusting”
“not exactly heavy duty”
“more silver than grey”
“difficult to remove the utensil hanging on them”
“a little flimsy”
Top return reasons
Common questions
- Is s hooks profitable to sell on Amazon United Kingdom?
- The niche generates £133K/yr across 29 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +19.7%. Flapen's verdict: Worth a look (53/100).
- How competitive is the s hooks niche?
- 23 brands and 36 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in s hooks?
- Top complaints mined from reviews: Size-Overall, Thickness, Advertised Vs Actual Product. The return rate is 0.9%.
- When does demand for s hooks peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the s hooks niche?
- Listings span £2.89–£11.82; the average listing price is £4.96 (sweet spot $15–$100). The average incumbent carries 924 reviews — the moat a new listing must climb.