Rubber Door Stop

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months

120K

Growth, 90 days vs prior 90

+22.3%

Conversion, latest week

13.0%

Market size, estimated

£71Ka year

Peak month

July1.6× the quietest month

Top search term

rubber door stop73K searches a year

Listings sell for £4.53 on average, from £2.64 to £9.67. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £4.53 that is £2K to £3K a year per listing.

Average price

£4.53under the $15 to $100 sweet spot

Price range

£2.64–£9.67

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£2K–£3K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #108 within Door Hardware & Locks. It carries 2,038 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#108in Door Hardware & Locks

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,038per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months