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Rosettes

Maybe

The average product has only 28 reviews. But shoppers spend an estimated $26K a year here, so Rosettes is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 2,225 DIY & Tools niches · +7 vs the category median of 49
Market size
£26K/yr50K searches / yr
90-day growth
+60.6%search demand this quarter
Competition
46%top-5 click share · 17 brands · 19 sellers

Flapen Score

Rosettes against its category

The dotted line is the DIY & Tools average. Past it, Rosettes is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rosettes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rosettes 50K times last year and spent an estimated £26K. The top 5 brands take 76% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +60.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
+60.6%
Conversion, latest week
4.5%
Market size, estimated
£26Ka year
Peak month
August2.9× the quietest month
Top search term
rosettes24K searches a year

02 · Price

A sale here is worth £11.57.

Listings sell for £11.57 on average, from £3.30 to £44.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £11.57 that is £0 to £1K a year per listing.

Average price
£11.57under the $15 to $100 sweet spot
Price range
£3.30–£44.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 23.5% of listings are out of stock. The average listing ranks #631 within Door Hardware & Locks. It carries 28 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
67%
Out of stock, average day
23.5%
Average rank
#631in Door Hardware & Locks
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
28per listing
Listings tracked
33

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Rosettes products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 falling

Sellers

19

Est. top-5 brand share

76%

Top 20: 100%

Est. top-5 click share

46%

Top 20: 87%

Open market

19%

  • Handmade Rosettes29%
  • Xthrotsenk16%
  • Skrfren14%
  • Generic9%
  • Tenare8%
  • LINISITING5%

Demand

Rosettes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.9×

Search terms

Top Rosettes search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • rosettes24K/yr
  • rosettes 1st to 3rd7K/yr
  • rosette9K/yr
  • dog show rosettes3K/yr
  • personalised rosettes4K/yr
  • horse rosettes3K/yr

Reviews and returns

What reviews say buyers love and hate about Rosettes

We read the reviews and the return reasons for every product selling here.

70%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Slightly smaller than anticipated”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Rosettes questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data