Skip to content
44

roof felt adhesive

Skip it

A small market ($42K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 36Conversion 78Competition 25Returns 98Price range 53Avg price 56Brand share 27Review moat 44Quality gap 58

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.75

avg listing price — sweet spot $15–$100

Price range

Good£2.71–£28.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,148.14

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+8.8%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£42K

£42K/yr · 43K searches

According to Flapen's Amazon United Kingdom niche tracking, roof felt adhesive is a £42K/yr Amazon United Kingdom market (43K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 44/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

roof felt adhesive market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£38K–£51K
units × avg price
Conversion rate
7.6%
Avg BSR
#101
Page quality
0%
Prime
50%
Sponsored
79%
Out of stock
0.5%
Avg brand age
54 months
Avg seller age
175 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

70

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

7%

  • Sika55%
  • professional soma fix10%
  • EETU10%
  • ARA CHOICE9%
  • Everbuild4%
  • NOVECRAFTO4%
  • Open — no brand owns it (3 brands, 7%)

Top roof felt adhesive search terms

  • roofing felt adhesive14K/yr
  • roof felt adhesive14K/yr
  • felt adhesive for shed roof4K/yr
  • felt adhesive7K/yr
  • shed felt adhesive4K/yr
All search terms

Top roof felt adhesive products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£4K20%£8K30%£13K40%£17K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about roof felt adhesive

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“But a good overall sealant”

Adhesion/Stickiness18%

“Efficient Adhesive”

Advertised Vs Actual Product12%

“Works as advertised great stuff”

Value For Money7%

“good value for tin size”

Efficiency6%

“does an excellent job”

Leak-Proof6%

“Great for stopping leaks, good quality”

Ease Of Use5%

“Easy to use”

Durability4%

“Durable, easy to use”

Water Resistance3%

“good for waterproofing”

Color2%

“Looks good in black”

What buyers complain about

Adhesion/Stickiness36%

“NOT ADHESIVE”

Durability9%

“Was not very good for the job came apart in 3 days”

Value For Money7%

“I wondered why the product was priced suspiciously cheap”

Leak-Proof5%

“Leak”

Color4%

“Was more grey colour than black”

Thin3%

“A bit thinner than i expected”

Stiffness3%

“be aware it is a stiff compound”

Functionality-Overall3%

“Light weight adhesive guns will not work”

Ease Of Use2%

“very hard to squeeze out”

Thickness2%

“Didn't think it would stick as the plastic was thin”

Top return reasons

Color21%
Adhesion/Stickiness18%
Leak-Proof15%
Size-Overall7%
Compatibility-Overall6%
Functionality-Overall5%
Quality-Overall5%
Advertised Vs Actual Product4%
Value For Money3%
Defective Material/Parts3%

Common questions

Is roof felt adhesive profitable to sell on Amazon United Kingdom?
The niche generates £42K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.8%. Flapen's verdict: Skip it (44/100).
How competitive is the roof felt adhesive niche?
9 brands and 70 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in roof felt adhesive?
Top complaints mined from reviews: Adhesion/Stickiness, Durability, Value For Money. The return rate is 0.5%.
What does it cost to enter the roof felt adhesive niche?
Listings span £2.71–£28.93; the average listing price is £12.75 (sweet spot $15–$100). The average incumbent carries 2,148 reviews — the moat a new listing must climb.