reamer
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($5.98–$1129.58) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great£59.65avg listing price — sweet spot $15–$100
Market size
Great£1.3M£1.3M/yr · 2.2M searches
Competition
Great38%top-5 click share — an open shelf
Review moat
Good1,344.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Price range
Bad£5.98–£1129.58cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, reamer is a £1.3M/yr Amazon United Kingdom market (2.2M searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
reamer market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- £895K–£1.2M
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 46%
- Out of stock
- 2.9%
- Avg brand age
- 38 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
12 falling
Sellers
263
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
38%
Top 20: 76%
Open market
6%
- Milwaukee82%
- Milwaukee Power Tools3%
- UGTXKJ3%
- GEINXURN2%
- Toolganize2%
- GUSAYEX2%
- Open — no brand owns it (6 brands, 6%)
Top reamer search terms
- milwaukee1.5M/yr
- milwaukee tools471K/yr
- milwaukee hand tools78K/yr
- milwaukee m1846K/yr
- milwaukee power tools37K/yr
- milwaukee accessories27K/yr
- milwaukee 18v tools7K/yr
- milwaukee electrical tools5K/yr
- reamer7K/yr
- milwaukee carpentry tools5K/yr
Top reamer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Milwaukee Impact Socket Set 4932480456
Milwaukee£28.094.8★180 rev
Milwaukee Foldable Pocket Knife Fastback 4932471357
Milwaukee£10.824.8★1,886 rev
Milwaukee 0 932464083 PACKOUT Compact Organiser Case Red
Milwaukee£21.284.8★1,146 rev
Milwaukee 4932492009 Shockwave Bit Set 38-teilig Neue Box Variety Pack
Milwaukee£19.204.7★522 rev
Milwaukee MHT48224255 Reaming Pen
Milwaukee£7.464.6★1,377 rev
Newest
by launch date
Cordless Leaf Blower for Milwaukee 18V M18 Battery Electric Handheld Jobsite Air Blower Powerful for Garden Lawn Care Leaf Snow Blowing Car Computer Dust Cleaner (Tool Only no Battery)
Powarobor£22.8831 rev
Handle Jet Dry Blower Turbo Fan for Milwaukee 18V for M18 Battery 130000RPM Adjustable Wind Speed Cordless Portable Handheld Blowers for Car Leaf Blower Cleaning Camping (Battery not Included)
UGTXKJ£24.6825 rev
Geinxurn 42 Pieces Impact Screwdriver Bits Set Magnetic S2 Steel Phillips/Pozidriv/Slotted/Torx/Hex Insert Power Bits Tips Impact Bit Holder with Red Storage Box Case
GEINXURN£16.00160 rev
Milwaukee Electric - M18 Compact BRUSHLESS 1/4 INCH HEX 3-Speed Impact Black/Red
Milwaukee£65.2995 rev
GUSAYEX Steel Toe Cap Boots Mens Lightweight Safety Boots with Puncture Resistant Midsole and Swivel Buckle Quick-Lace Work Boots for Construction Warehouse and Industrial Use Khaki
GUSAYEX£37.42389 rev
Trending
90-day click momentumGUSAYEX Steel Toe Cap Boots Mens Lightweight Safety Boots with Puncture Resistant Midsole and Swivel Buckle Quick-Lace Work Boots for Construction Warehouse and Industrial Use Khaki
GUSAYEX£37.423.9★
Milwaukee M18BBL-0 M18 Battery Blower (Naked - no Batteries or Charger) Red
Milwaukee£63.624.6★
Milwaukee Electric - M18 Compact BRUSHLESS 1/4 INCH HEX 3-Speed Impact Black/Red
Milwaukee£65.294.4★
Geinxurn 42 Pieces Impact Screwdriver Bits Set Magnetic S2 Steel Phillips/Pozidriv/Slotted/Torx/Hex Insert Power Bits Tips Impact Bit Holder with Red Storage Box Case
GEINXURN£16.004.4★
Cordless Leaf Blower for Milwaukee 18V M18 Battery Electric Handheld Jobsite Air Blower Powerful for Garden Lawn Care Leaf Snow Blowing Car Computer Dust Cleaner (Tool Only no Battery)
Powarobor£22.884.1★
What buyers say about reamer
What buyers praise and complain about, mined from review topics.What buyers love
“Best Quality”
“Excellent value for money”
“Really comfortable”
“easy to handle”
“hasn't broken yet”
“The hand fit is great”
“Good quality battery”
“The build quality feels sturdy”
“blower works really well”
“the grip is comfortable for extended use”
What buyers complain about
“Poor quality”
“They dont last”
“Didn't work”
“Not magnetic”
“Thinner than I thought”
“Very misleading from the description”
“Thin and weak”
“Battery Didnt work”
“perfect for heavy phone users were electric is not available for charging”
“short reach”
Top return reasons
Common questions
- Is reamer profitable to sell on Amazon United Kingdom?
- The niche generates £1.3M/yr across 41 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -15.8%. Flapen's verdict: Worth a look (51/100).
- How competitive is the reamer niche?
- 12 brands and 263 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in reamer?
- Top complaints mined from reviews: Quality-Overall, Durability, Functionality-Overall. The return rate is 0.5%.
- What does it cost to enter the reamer niche?
- Listings span £5.98–£1129.58; the average listing price is £59.65 (sweet spot $15–$100). The average incumbent carries 1,345 reviews — the moat a new listing must climb.