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Radiator Reflector Panels

Fail

Demand is soft, at -61.9% this quarter, so Radiator Reflector Panels is a Fail.

Flapen Score
47
47 / 100
Ranks 1,252 of 2,225 DIY & Tools niches · −2 vs the category median of 49
Market size
£259K/yr419K searches / yr
90-day growth
-61.9%search demand this quarter
Competition
52%top-5 click share · 14 brands · 27 sellers

Flapen Score

Radiator Reflector Panels against its category

The dotted line is the DIY & Tools average. Past it, Radiator Reflector Panels is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Radiator Reflector Panels market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Radiator Reflector Panels 419K times last year and spent an estimated £259K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 419K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -61.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £259K a year.

Searches, last 12 months
419K
Growth, 90 days vs prior 90
-61.9%
Conversion, latest week
5.0%
Market size, estimated
£259Ka year
Peak month
January36.2× the quietest month
Top search term
heat reflective sheet11K searches a year

02 · Price

A sale here is worth £12.31.

Listings sell for £12.31 on average, from £7.24 to £22.25. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £12.31 that is £18K to £25K a year per listing.

Average price
£12.31under the $15 to $100 sweet spot
Price range
£7.24–£22.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£18K–£25K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #56 within Building Supplies. It carries 1,611 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
61%
Out of stock, average day
8.1%
Average rank
#56in Building Supplies
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,611per listing
Listings tracked
23

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Radiator Reflector Panels products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£39K£52K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

27

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

52%

Top 20: 96%

Open market

20%

  • Fabian Clarke London36%
  • BLOSTM17%
  • volila13%
  • Orange packaging5%
  • Generic4%
  • Haltons4%

Demand

Radiator Reflector Panels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 36.2×

Search terms

Top Radiator Reflector Panels search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • heat reflective sheet11K/yr
  • radi21K/yr
  • radiator foil106K/yr
  • radiator foil reflector roll45K/yr
  • radiator reflector foil59K/yr
  • radiator insulation foil reflector19K/yr
  • radiator reflector panels34K/yr
  • radiator heat reflector foil7K/yr
  • radiator reflector22K/yr
  • radiator heat deflector15K/yr

Reviews and returns

What reviews say buyers love and hate about Radiator Reflector Panels

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Adhesion/Stickiness”
0.4%of orders come back
“need more adhesive”
A buyer, on “Adhesion/Stickiness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Radiator Reflector Panels questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data