Skip to content
46

qettle filter cartridge

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 23Conversion 100Competition 0Returns 99Price range 95Avg price 92Brand share 0Review moat 88Quality gap 53

Conversion

Incredible19.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Price range

Incredible£18.81–£28.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£21.68

avg listing price — sweet spot $15–$100

Review moat

Great245.25

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Bad£95K

£95K/yr · 22K searches

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, qettle filter cartridge is a £95K/yr Amazon United Kingdom market (22K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

qettle filter cartridge market data

Units sold / yr
4K–5K
avg 750–1,000/product
Revenue / yr
£87K–£108K
units × avg price
Conversion rate
19.9%
Avg BSR
#124
Page quality
0%
Prime
100%
Sponsored
75%
Out of stock
0.0%
Avg brand age
71 months
Avg seller age
201 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Qettle54%
  • ZoneKing20%
  • The Fresh Water Filter Company17%
  • HOMNATURE9%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.
500300Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top qettle filter cartridge search terms

  • qettle filter cartridge15K/yr
  • qettle filter5K/yr
  • qettle filter cartridge q082K/yr
All search terms

Top qettle filter cartridge products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£14K30%£29K45%£43K60%£57K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

What buyers say about qettle filter cartridge

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money24%

“Good Value”

Size-Overall23%

“Right size and fitted well”

Quality-Overall19%

“good quality”

Filtration11%

“Great replacement filter option, exact replacement, easy to fit and good value”

Ease Of Use7%

“Quick and easy”

Assembly/Installation6%

“Easy to install”

Advertised Vs Actual Product5%

“Exactly the same as Quettle”

Locally Manufactured2%

“It is also made in the UK which makes me feel confident that has been well made”

Spray/Flow2%

“The nozzle fits perfectly”

Durability2%

“it feels reliable for everyday use”

What buyers complain about

Compatibility-Overall50%
Leak-Proof50%

“I tried this one and had a massive leak, instantly”

Top return reasons

Size-Overall27%
Filtration23%
Compatibility-Overall18%
Leak-Proof12%
Maintenance And Repair3%
Assembly/Installation3%
Heating3%
Functionality-Overall3%
Defective Material/Parts3%
Connectivity-Overall2%

Common questions

Is qettle filter cartridge profitable to sell on Amazon United Kingdom?
The niche generates £95K/yr across 4 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (46/100).
How competitive is the qettle filter cartridge niche?
4 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in qettle filter cartridge?
Top complaints mined from reviews: Compatibility-Overall, Leak-Proof. The return rate is 0.3%.
When does demand for qettle filter cartridge peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the qettle filter cartridge niche?
Listings span £18.81–£28.62; the average listing price is £21.68 (sweet spot $15–$100). The average incumbent carries 245 reviews — the moat a new listing must climb.