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Presence Sensor

brand-locked demand (top 5 brands take 99% of clicks) — Presence Sensor doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 36Growth 19Conversion 20Competition 72Returns 29Price range 59Avg price 94Brand share 2Review moat 62Quality gap 89
This niche Category average

Is Presence Sensor profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Presence Sensor is a £174K/yr Amazon United Kingdom market (231K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 44/100.

Presence Sensor: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.1% over the last 90 days and 1.6% of searches end in a purchase.

£174K

revenue / yr

Units sold / yr4K
Search volume / yr-11.1%231K
Conversion rate1.6%
Avg price£47.57

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 15
Top-5 product click share42%
Open market1%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 34 products

Sponsored placement94%
New entrants (1y)8· 4 succeeded
Avg rating4.1★
Avg reviews1,018

Top Presence Sensor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

£0£7K£14K£21K£28K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

15

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

42%

Top 20: 84%

Open market

0%

  • Aqara83%
  • SONOFF10%
  • SwitchBot3%
  • meross2%
  • LinknLink1%
  • Hoite1%
  • Open — no brand owns it (0%)

Presence Sensor demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume231KCVR1.6%Products34Brands6Top 5 Brands99%OOS Rate3.0%Rating4.1★Reviews1,018Avg BSR#87
13K8KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26

Top Presence Sensor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • aqara183K/yr
  • presence sensor22K/yr
  • aquara12K/yr
  • zigbee presence sensor5K/yr
  • mmwave sensor5K/yr
  • human presence sensor3K/yr

What reviews say buyers love and hate about Presence Sensor

What buyers mention most, as a share of all reviews.

What buyers love

63% of reviews
Quality-Overall9%

Solid quality for the price

Sensor9%

Good reliable sensor

Assembly/Installation9%

Easy set up

Connectivity-Overall7%

connectivity has been rock solid so far

Value For Money6%

Value for Money

What buyers complain about

53% of reviews
Connectivity-Overall10%

Unable to connect

Functionality-Overall9%

Just did not provide the features promised

Battery Life7%

Reported battery dropped like a stone. probably due to temperature

Value For Money6%

Overpriced I know

Assembly/Installation5%

Difficulties setting up

Presence Sensor return rate & reasons

Why buyers send it back, as a share of all return requests.

4.7%

Return rate

6%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Connectivity-Overall
23%
2Compatibility-Overall
23%
3Functionality-Overall
21%
4Defective Material/Parts
5%
5Size-Overall
3%

Common Presence Sensor questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Presence Sensor 44/100 on Amazon United Kingdom — Skip it. The niche generates £174K/yr across 34 tracked products. 4 of 8 products launched in the last 360 days are still selling. Search demand moved -11.1% over the last 90 days.
Presence Sensor buyers on Amazon United Kingdom complain most about Connectivity-Overall, Functionality-Overall, Battery Life, the themes mined from the niche's reviews. Its return rate is 4.7%.