Skip to content

Postcrete

Postcrete shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look
Market size 20Growth 63Conversion 55Competition 35Returns 98Price range 84Avg price 74Brand share 59Review moat 46Quality gap 77
This niche Category average

Is Postcrete profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Postcrete is a £80K/yr Amazon United Kingdom market (115K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 57/100.

Postcrete: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +41.1% over the last 90 days and 4.7% of searches end in a purchase.

£80K

revenue / yr

Units sold / yr8K
Search volume / yr+41.1%115K
Conversion rate4.7%
Avg price£14.89

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers17 · 50
Top-5 product click share64%
Open market30%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement67%
New entrants (1y)4· 1 succeeded
Avg rating4.3★
Avg reviews1,915

Top Postcrete products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

£0£8K£16K£24K£32K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

17 rising

Sellers

50

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

64%

Top 20: 99%

Open market

24%

  • The Glowhouse20%
  • Blue Circle18%
  • Bostik14%
  • Laeto11%
  • POSTSAVER7%
  • Suregreen6%

Postcrete demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume115KCVR4.7%Products21Brands17Top 5 Brands70%OOS Rate2.9%Rating4.3★Reviews1,915Avg BSR#46
5K3KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.4×

Top Postcrete search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • postcrete38K/yr
  • post crete13K/yr
  • post crete quick set 20kg11K/yr
  • postcrete ready to use 20kg10K/yr
  • post mix concrete ready mixed fast set8K/yr
  • post mix8K/yr
  • post cement quick set ready mixed7K/yr
  • postcrete quick set 5kg6K/yr
  • post crete quick set 5kg5K/yr
  • post concrete quick set ready mixed3K/yr

What reviews say buyers love and hate about Postcrete

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Ease Of Use32%

Easy to store

Quality-Overall15%

Very good product and easy to use — just add water and its ready

Advertised Vs Actual Product11%

Accurate description

Value For Money10%

GOOD VALUE

Maintenance And Repair6%

Ideal for all those small maintenance jobs

What buyers complain about

82% of reviews
Value For Money29%

far too expensive

Size-Overall13%

Didn't match mortar

Durability7%

So, I cannot say if it will be long lasting, or whether the re-pointing will need to be done again

Color7%

the colour unfortunately does not match the paving so I'm currently experimenting with various substances to blend

Leak-Proof6%

The plastic tub was cracked and leaking, it is still usable

Postcrete return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

32%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color
15%
2Functionality-Overall
15%
3Leak-Proof
13%
4Defective Material/Parts
7%
5Size-Overall
6%

Common Postcrete questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Postcrete 57/100 on Amazon United Kingdom — Worth a look. The niche generates £80K/yr across 21 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +41.1% over the last 90 days.
Search demand for Postcrete on Amazon United Kingdom peaks in Mar–Apr–May–Jun, where the busiest month runs 5.4× the quietest.