Plug
prices mostly outside the sweet spot ($2.08–$10.27) — Plug doesn't clear our bar today.
Flapen Score
Is Plug profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Plug is a £360K/yr Amazon United Kingdom market (522K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Plug: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -0.4% over the last 90 days and 10.5% of searches end in a purchase.
£360K
revenue / yr
Who owns the niche?
The top 5 brands hold 77% of demand, so 23% of the market is open.
23%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 19 products
Top Plug products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Double Dragon 13 Amp UK 3-Pin Plug | Heavy-Duty Rewireable Electrical Plug | Durable & Safe PC Flame Retardant Material | BS1363 & BSI Certified | Cord Grip for Secure Wiring (Pack of 2 Black)
- Price
- £3.58
- Rating
- 4.6/5
- Reviews
- 1,132
- Age
- 1y ago
USB Plug UK USB Charger Plugs Adaptor UK 5W Phone Plugs with USB Port Compact Mains Charge Head with Smart IC 5V 1AMP Charging Compatible with iPhone 13 12 11 SE XS XR X 8 7 6 5 iPad Watch 2Pack
- Price
- £6.69
- Rating
- 4.4/5
- Reviews
- 940
- Age
- 8mo ago
Bediaca USB C Fast Charger Plug Dual Port Micro USB Plug Type C Wall Power UK Compatible with iPhone 17/16/15/15 Pro Max 14/14 Pro/14 Pro Max/13/13 Pro/13 Pro Max/12/12 Pro Max/11 Pro/iPad
- Price
- £6.51
- Rating
- 4.3/5
- Reviews
- 458
- Age
- 1y ago
USB C Plug Fast Charge 2PACK Type C Plug USBC Charger UK i Phone Fast Charging for iPhone Apple 17/17 Air/17 Pro Max/16e/16/16 Pro/15/14/13/12/11/X/XR/XS/8/7/6/5/SE/iPad Pro
- Price
- £10.27
- Rating
- 4.3/5
- Reviews
- 2,227
- Age
- 2y ago
USB C Plug Fast Charge 40W 4-Port Multi USB Charger Plug UK Dual Port PD Power Adapter +QC Wall plug Multiport Mains Type C Charging Plug for iPhone 17 16 15 14 13 12 11 Pro Max XS XR 8 Samsung Pad
- Price
- £7.90
- Rating
- 4.5/5
- Reviews
- 6,973
- Age
- 3y ago
Trending
90-day click momentum
Double Dragon 13 Amp UK 3-Pin Plug | Heavy-Duty Rewireable Electrical Plug | Durable & Safe PC Flame Retardant Material | BS1363 & BSI Certified | Cord Grip for Secure Wiring (Pack of 2 White)
- Price
- £3.97
- Rating
- 4.6/5
- Reviews
- 1,132
- Age
- 1y ago
Double Dragon 13 Amp UK 3-Pin Plug | Heavy-Duty Rewireable Electrical Plug | Durable & Safe PC Flame Retardant Material | BS1363 & BSI Certified | Cord Grip for Secure Wiring (Pack of 6 Black)
- Price
- £6.45
- Rating
- 4.6/5
- Reviews
- 1,132
- Age
- 1y ago
USB Plug UK 3 Pin Mains Charger USB Wall Charger Plug Adaptor UK Compact Phone Charge Head 5V/1A/5W Charging for iPhone 11/11 Pro/10/Xs/XS Max/XR/X/8/7/6 Plus/5/5S/iPad Samsung MP3 USB Device
- Price
- £5.50
- Rating
- 4.4/5
- Reviews
- 10,192
- Age
- 3y ago
USB Plug UK USB Charger Plugs Adaptor UK 5W Phone Plugs with USB Port Compact Mains Charge Head with Smart IC 5V 1AMP Charging Compatible with iPhone 13 12 11 SE XS XR X 8 7 6 5 iPad Watch 2Pack
- Price
- £6.69
- Rating
- 4.4/5
- Reviews
- 940
- Age
- 8mo ago
USB C Plug 40W 4-Port Fast Charger Plug UK Dual Port PD Power Adapter +QC Multi Mains Wall Charger Type C Charging Plug for iPhone 17 16 15 14 13 12 11 Pro Max Plus XS XR SE Samsung iPad AirPods
- Price
- £8.69
- Rating
- 4.5/5
- Reviews
- 13,047
- Age
- 2y ago
Newest
by launch dateUSB Plug UK USB Charger Plugs Adaptor UK 5W Phone Plugs with USB Port Compact Mains Charge Head with Smart IC 5V 1AMP Charging Compatible with iPhone 13 12 11 SE XS XR X 8 7 6 5 iPad Watch 2Pack
- Price
- £6.69
- Rating
- 4.4/5
- Reviews
- 940
- Age
- 8mo ago
USB Plug 4Pack USB Plug UK Adaptor Phone Charger Mains Charge Single Port Wall Plugs Adapter 3 PIN 5V 1AMP Charging for iPhone Apple 16 15 14 13 12 11 XS XR X 8 7 6 iPad Pro Samsung Andorid Mobile
- Price
- £9.12
- Rating
- 4.5/5
- Reviews
- 1,314
- Age
- 11mo ago
Bediaca USB C Fast Charger Plug Dual Port Micro USB Plug Type C Wall Power UK Compatible with iPhone 17/16/15/15 Pro Max 14/14 Pro/14 Pro Max/13/13 Pro/13 Pro Max/12/12 Pro Max/11 Pro/iPad
- Price
- £6.51
- Rating
- 4.3/5
- Reviews
- 458
- Age
- 1y ago
Double Dragon 13 Amp UK 3-Pin Plug | Heavy-Duty Rewireable Electrical Plug | Durable & Safe PC Flame Retardant Material | BS1363 & BSI Certified | Cord Grip for Secure Wiring (Pack of 2 Black)
- Price
- £3.58
- Rating
- 4.6/5
- Reviews
- 1,132
- Age
- 1y ago
Double Dragon 13 Amp UK 3-Pin Plug | Heavy-Duty Rewireable Electrical Plug | Durable & Safe PC Flame Retardant Material | BS1363 & BSI Certified | Cord Grip for Secure Wiring (Pack of 6 Black)
- Price
- £6.45
- Rating
- 4.6/5
- Reviews
- 1,132
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
49
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
18%
- Double Dragon37%
- TEYASI16%
- LOVEAI12%
- Bediaca6%
- Rekavin6%
- Aioneus6%
- Open — no brand owns it (6 brands, 18%)
Plug demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.5×
Top Plug search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- plug400K/yr
- plugs114K/yr
- plug head6K/yr
- plug heads uk3K/yr
What reviews say buyers love and hate about Plug
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Fast Charge”
“Great product as described”
“As advertised”
“Great buy”
“Quality plug”
What buyers complain about
85% of reviews“Not fast charger”
“Broke very quickly”
“doesnt fit the socket properly”
“Gets hot”
“Bad quality”
Plug return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Plug questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
