Skip to content

Plastering Spatula

Fail

Demand is soft, at -20.4% this quarter, so Plastering Spatula is a Fail.

Flapen Score
49
49 / 100
Ranks 1,033 of 2,225 DIY & Tools niches · on the category median
Market size
£86K/yr88K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
57%top-5 click share · 14 brands · 20 sellers

Flapen Score

Plastering Spatula against its category

The dotted line is the DIY & Tools average. Past it, Plastering Spatula is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plastering Spatula market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plastering Spatula 88K times last year and spent an estimated £86K. The top 5 brands take 79% of clicks. Demand peaks in Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
6.6%
Market size, estimated
£86Ka year
Peak month
November1.6× the quietest month
Top search term
skimming blade44K searches a year

02 · Price

A sale here is worth £14.73.

Listings sell for £14.73 on average, from £5.56 to £42.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £14.73 that is £0 to £1K a year per listing.

Average price
£14.73under the $15 to $100 sweet spot
Price range
£5.56–£42.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #206 within Painting Supplies, Tools & Wall Treatments. It carries 256 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#206in Painting Supplies, Tools & Wall Treatments
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
256per listing
Listings tracked
19

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Plastering Spatula products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£35K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

20

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

18%

  • ShiFaKa29%
  • zozen23%
  • DNSHAN13%
  • YouMoro7%
  • DEKEones6%
  • Surbootime4%
  • Open — no brand owns it (8 brands, 18%)

Demand

Plastering Spatula search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Plastering Spatula search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skimming blade44K/yr
  • drywall skimming blade14K/yr
  • skimming tool8K/yr
  • plaster skimming blade6K/yr
  • plastering tools skimming6K/yr
  • skimming spatula5K/yr
  • skimming blade set6K/yr

Reviews and returns

What reviews say buyers love and hate about Plastering Spatula

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability27%−0.25

Broke really quickly

Item snapped after a couple of uses

after few rolls it broke

Quality-Overall18%−0.09

Rubbish

Cheap quality

Poor quality

Ease Of Use12%+1.20

took me a little time to get used to it

It's a little harder to use than you would think

Takes a bit of getting used to

Defective Material/Parts5%−0.04

The item is not correct

Adhesion/Stickiness2%−0.02

the plastic did separate a little so I had to tape it together

Love

Ease Of Use16%+1.20

easy to use

so its easy to control even when working for a while

well-made easy to handle

Quality-Overall16%−0.09

Decent quality for the budget

The build quality feels solid and well balanced

Excellent product

Value For Money13%+0.18

Great value

Good value

Well worth the money

Advertised Vs Actual Product11%+0.32

Does the job

Exactly what i needed

As described

Stitch/Finish/Polish6%

the finish was good

Gets a really smooth finish

left a good finish

Return

1.5% Return rate 38% Fixable by listing

Size-Overall36%█▇▅▅▆▄

This 80cm blade is huge

Defective Material/Parts15%▄▄▇█▃▂

The item is not correct

Quality-Overall10%▁▄▃▅▄█

Rubbish

Cheap quality

Poor quality

Functionality-Overall9%▅▅▅▄█▁
Sharpness5%▁▂▅▁█▆

FAQ

Common Plastering Spatula questions

Answered from the same tracked data.