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52

plasterboard fixings

Worth a look

Shows low returns (0.9%), but soft demand (-23.2% this quarter) keeps it on the watch list.

Market size 59Growth 13Conversion 81Competition 54Returns 95Price range 16Avg price 20Brand share 56Review moat 44Quality gap 53

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Market size

Good£492K

£492K/yr · 821K searches

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,117.88

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£7.07

avg listing price — sweet spot $15–$100

Price range

Bad£2.20–£17.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-23.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, plasterboard fixings is a £492K/yr Amazon United Kingdom market (821K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 52/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

plasterboard fixings market data

Units sold / yr
60K–80K
avg 2,000–2,500/product
Revenue / yr
£424K–£566K
units × avg price
Conversion rate
8.5%
Avg BSR
#40
Page quality
0%
Prime
100%
Sponsored
72%
Out of stock
2.8%
Avg brand age
34 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

54

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

22%

  • PLASPLUGS21%
  • Lemiyoo16%
  • Bullfix14%
  • SCREWBOX11%
  • Gripit10%
  • fischer6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.2% search growth over the last 90 days.
23K18KSpike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

Top plasterboard fixings search terms

  • plasterboard fixings355K/yr
  • plasterboard wall plug123K/yr
  • plaster board wall fixing44K/yr
  • heavy duty plasterboard fixings32K/yr
  • drywall anchor34K/yr
  • wall plugs for plasterboard24K/yr
  • dry wall anchor screws26K/yr
  • plaster board wall plug20K/yr
  • wall fixings20K/yr
  • heavy duty wall plugs13K/yr
All search terms

Top plasterboard fixings products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£25K10%£49K15%£74K20%£98K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about plasterboard fixings

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Excellent product”

Ease Of Use15%

“Easy to use”

Strength12%

“Fantastic, easy to use and a sturdy support”

Advertised Vs Actual Product9%

“As described”

Socket/Port/Plug9%

“Overall, a dependable and versatile plug thats well worth using over budget alternatives”

Value For Money7%

“Decent value for money”

Efficiency4%

“Effective”

Mounting4%

“Excellent screw for plasterboard partition walls”

Durability3%

“they hold up well”

Size-Overall3%

“Great fit”

What buyers complain about

Quality-Overall18%

“Absolute rubbish”

Strength10%

“These are very weak”

Mounting9%

“Not fit for purpose screw does not reach end of plug”

Durability7%

“8 out of 10 just broke”

Size-Overall7%

“Too oversized for purpose”

Value For Money6%

“Not cheap and useless like some others”

Material Quality5%

“Cheap, thin and brittle material that breaks immediately when screwing into the wall”

Advertised Vs Actual Product5%

“Either this is purposely misleading selling or someone somewhere needs to learn how to count”

Functionality-Overall3%

“Dont work”

Natural Resource Wastage3%

“Waste of money”

Top return reasons

Size-Overall41%
Compatibility-Overall12%
Functionality-Overall9%
Defective Material/Parts6%
Quality-Overall5%
Strength5%
Mounting4%
Advertised Vs Actual Product3%
Durability2%
Maintenance And Repair2%

Common questions

Is plasterboard fixings profitable to sell on Amazon United Kingdom?
The niche generates £492K/yr across 25 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -23.2%. Flapen's verdict: Worth a look (52/100).
How competitive is the plasterboard fixings niche?
14 brands and 54 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in plasterboard fixings?
Top complaints mined from reviews: Quality-Overall, Strength, Mounting. The return rate is 0.9%.
When does demand for plasterboard fixings peak?
Demand peaks in Jan–Feb; the busiest month runs 1.8× the quietest.
What does it cost to enter the plasterboard fixings niche?
Listings span £2.20–£17.36; the average listing price is £7.07 (sweet spot $15–$100). The average incumbent carries 2,118 reviews — the moat a new listing must climb.