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Plasterboard Fixings

Maybe

Returns run at only 0.9% of orders. But demand is soft, at -23.2% this quarter, so Plasterboard Fixings is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 49
Market size
£492K/yr821K searches / yr
90-day growth
-23.2%search demand this quarter
Competition
53%top-5 click share · 14 brands · 54 sellers

Flapen Score

Plasterboard Fixings against its category

The dotted line is the DIY & Tools average. Past it, Plasterboard Fixings is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plasterboard Fixings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plasterboard Fixings 821K times last year and spent an estimated £492K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Feb. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

8.5% of searches ended in a purchase last week.

Shoppers searched for this 821K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £492K a year.

Searches, last 12 months
821K
Growth, 90 days vs prior 90
-23.2%
Conversion, latest week
8.5%
Market size, estimated
£492Ka year
Peak month
January1.8× the quietest month
Top search term
plasterboard fixings355K searches a year

02 · Price

A sale here is worth £7.07.

Listings sell for £7.07 on average, from £2.20 to £17.36. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £7.07 that is £14K to £18K a year per listing.

Average price
£7.07under the $15 to $100 sweet spot
Price range
£2.20–£17.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
2,000–2,500
Revenue per listing a year
£14K–£18K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #40 within Nails, Screws & Fasteners. It carries 2,118 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#40in Nails, Screws & Fasteners
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,118per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Plasterboard Fixings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£25K£49K£74K£98K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

54

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

22%

  • PLASPLUGS21%
  • Lemiyoo16%
  • Bullfix14%
  • SCREWBOX11%
  • Gripit10%
  • fischer6%

Demand

Plasterboard Fixings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

Search terms

Top Plasterboard Fixings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plasterboard fixings355K/yr
  • plasterboard wall plug123K/yr
  • plaster board wall fixing44K/yr
  • heavy duty plasterboard fixings32K/yr
  • drywall anchor34K/yr
  • wall plugs for plasterboard24K/yr
  • dry wall anchor screws26K/yr
  • plaster board wall plug20K/yr
  • wall fixings20K/yr
  • heavy duty wall plugs13K/yr

Reviews and returns

What reviews say buyers love and hate about Plasterboard Fixings

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall18%−0.02

Absolute rubbish

felt cheaply made

Bad quality

Strength10%

These are very weak

they are really flimsy

Unfortunately the plugs were quite fragile

Mounting9%−0.05

Not fit for purpose screw does not reach end of plug

Useless the end broke off the fixing so the screw would not screw in

Screws breaking

Durability7%−0.05

8 out of 10 just broke

it snapped in half

Not very durable

Size-Overall7%−0.03

Too oversized for purpose

Not fit for purpose

they're really short

Love

Quality-Overall20%−0.02

Excellent product

Great product Great value Great customer service

Good strong,quality plugs,easy to use,plus accompanying screws are good quality too

Ease Of Use15%+1.59

Easy to use

They go in very easy

Super handy

Strength12%

Fantastic, easy to use and a sturdy support

Very strong

and solid as a rock

Advertised Vs Actual Product9%+0.69

As described

Brilliant,works as it should

Did the job perfectly

Socket/Port/Plug9%+0.85

Overall, a dependable and versatile plug thats well worth using over budget alternatives

Good wall plugs

really great plugs

Return

0.9% Return rate 49% Fixable by listing

Size-Overall41%▇█▇█▆█

Too oversized for purpose

Not fit for purpose

they're really short

Compatibility-Overall12%█▇▇▇█▅
Functionality-Overall9%▇▇▆▄██

Dont work

so not work at all

they literally do not work

Defective Material/Parts6%▄▄█▄▄█
Quality-Overall5%▃▃▄▄█▅

Absolute rubbish

felt cheaply made

Bad quality

FAQ

Common Plasterboard Fixings questions

Answered from the same tracked data.