plasterboard adhesive
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£2.88–£26.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,530.75avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.74avg listing price — sweet spot $15–$100
Market size
Okay£108K£108K/yr · 81K searches
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, plasterboard adhesive is a £108K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
plasterboard adhesive market data
- Units sold / yr
- 10K–13K
- avg 2,000–2,500/product
- Revenue / yr
- £97K–£122K
- units × avg price
- Conversion rate
- 13.6%
- Avg BSR
- #79
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 44 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
52
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- EVO-STIK95%
- GORILLA5%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Top plasterboard adhesive search terms
- gap filler25K/yr
- gripfill17K/yr
- gripfill grab adhesive13K/yr
- grip fill7K/yr
- grip filling adhesive6K/yr
- skirting board filler4K/yr
- skirting board gap filler4K/yr
- gripfill adhesive2K/yr
- skirting board floor gap filler3K/yr
Top plasterboard adhesive products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface
EVO-STIK£2.884.4★2,461 rev
EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength
EVO-STIK£3.044.3★376 rev
EVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml
EVO-STIK£26.764.6★167 rev
Gorilla Heavy Duty Grab Adhesive White 290ml
GORILLA£6.294.4★7,119 rev
Newest
by launch dateEVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml
EVO-STIK£26.76167 rev
Gorilla Heavy Duty Grab Adhesive White 290ml
GORILLA£6.297,119 rev
EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength
EVO-STIK£3.04376 rev
EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface
EVO-STIK£2.882,461 rev
Trending
90-day click momentumGorilla Heavy Duty Grab Adhesive White 290ml
GORILLA£6.294.4★
EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface
EVO-STIK£2.884.4★
EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength
EVO-STIK£3.044.3★
EVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml
EVO-STIK£26.764.6★
What buyers say about plasterboard adhesive
What buyers praise and complain about, mined from review topics.What buyers love
“Very strong adhesion”
“Does the job”
“Excellent product”
“Great and easier than the green gripfill for indoor use”
“very easy to use”
“it holds absolutely rock-solid”
“And it's cheaper to buy here than Screwfix”
“Worked very well and perfect colour match, watertight and no cracking after 1 year”
“Works well”
“good grabber drys quick nice”
What buyers complain about
“Sticky”
“Just doesn't work”
“Will not fit into mastic gun sold here as too long”
“Ok not as it said though it didnt grip straight away”
“Useless the nozzle is fixed with no end cap”
“as it just came apart”
“Difficult to open”
“Rubbish”
“This product does not perform as specified”
“The consistency is so thick”
Top return reasons
Common questions
- Is plasterboard adhesive profitable to sell on Amazon United Kingdom?
- The niche generates £108K/yr across 4 tracked products. 90-day search growth is -5.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the plasterboard adhesive niche?
- 2 brands and 52 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in plasterboard adhesive?
- Top complaints mined from reviews: Adhesion/Stickiness, Functionality-Overall, Size-Overall. The return rate is 0.7%.
- When does demand for plasterboard adhesive peak?
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- What does it cost to enter the plasterboard adhesive niche?
- Listings span £2.88–£26.76; the average listing price is £9.74 (sweet spot $15–$100). The average incumbent carries 2,531 reviews — the moat a new listing must climb.