Plaster of Paris

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

+13.1%

Conversion, latest week

10.5%

Market size, estimated

£142Ka year

Peak month

October1.4× the quietest month

Top search term

plaster of paris99K searches a year

Listings sell for £10.56 on average, from £3.18 to £26.57. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £10.56 that is £11K to £13K a year per listing.

Average price

£10.56under the $15 to $100 sweet spot

Price range

£3.18–£26.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

£11K–£13K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

33% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #72 within Building Supplies. It carries 541 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

87%

Out of stock, average day

5.5%

Average rank

#72in Building Supplies

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

541per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months