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Pink Tool Kit

Fail

Demand is soft, at -19.0% this quarter, so Pink Tool Kit is a Fail.

Flapen Score
49
49 / 100
Ranks 1,033 of 2,225 DIY & Tools niches · on the category median
Market size
£143K/yr214K searches / yr
90-day growth
-19.0%search demand this quarter
Competition
46%top-5 click share · 20 brands · 24 sellers

Flapen Score

Pink Tool Kit against its category

The dotted line is the DIY & Tools average. Past it, Pink Tool Kit is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Tool Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pink Tool Kit 214K times last year and spent an estimated £143K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £143K a year.

Searches, last 12 months
214K
Growth, 90 days vs prior 90
-19.0%
Conversion, latest week
2.7%
Market size, estimated
£143Ka year
Peak month
December2.7× the quietest month
Top search term
pink tool kit59K searches a year

02 · Price

A sale here is worth £24.39.

Listings sell for £24.39 on average, from £3.07 to £62.81. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £24.39 that is £2K to £6K a year per listing.

Average price
£24.39inside the $15 to $100 sweet spot
Price range
£3.07–£62.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #233 within Hand Tools. It carries 552 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
83%
Out of stock, average day
3.5%
Average rank
#233in Hand Tools
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
552per listing
Listings tracked
35

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pink Tool Kit products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

24

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

46%

Top 20: 82%

Open market

19%

  • DEKO45%
  • Hi-Spec19%
  • BLOSTM6%
  • Sundpey4%
  • Shall3%
  • Enventor3%

Demand

Pink Tool Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Pink Tool Kit search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pink tool kit59K/yr
  • pink tool box37K/yr
  • pink tools15K/yr
  • pink screwdriver set13K/yr
  • pink tool set10K/yr
  • ladies tool kit11K/yr
  • womens tool kits for home7K/yr
  • womens tool kit11K/yr
  • ladies tool kits for home8K/yr
  • pink toolbox5K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Tool Kit

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Not fit for purpose”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pink Tool Kit questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data