Is pink drill profitable to sell on Amazon United Kingdom?

The niche generates £29K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Skip it (40/100).

How competitive is the pink drill niche?

8 brands and 7 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in pink drill?

Top complaints mined from reviews: Charging, Strength, Quality-Overall. The return rate is 1.5%.

When does demand for pink drill peak?

Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.

What does it cost to enter the pink drill niche?

Listings span £14.54–£62.81; the average listing price is £30.18 (sweet spot $15–$100). The average incumbent carries 1,942 reviews — the moat a new listing must climb.

pink drill

Skip it

A small market ($29K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible£30.18

avg listing price — sweet spot $15–$100

Price range

Great£14.54–£62.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,942.14

avg incumbent reviews — the moat a new listing must climb

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Brand share

Bad92%

top-5 brand share — brand-locked demand

Growth

Bad-11.8%

90-day search growth — must beat 0% to launch

Market size

Bad£29K

£29K/yr · 41K searches

According to Flapen's Amazon United Kingdom niche tracking, pink drill is a £29K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

pink drill market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: £45K–£60K; units × avg price
Conversion rate: 2.3%
Avg BSR: #35
Page quality: 0%
Prime: 90%
Sponsored: 100%
Out of stock: 7.0%
Avg brand age: 29 months
Avg seller age: 232 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

DEKOPRO46%
Hi-Spec20%
DEKO13%
KELNOW7%
VIWKO6%
BLOSTM4%
Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -11.8% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Open Trend

Top pink drill search terms

pink drill25K/yr -8.8%3.6% conv.
pink drill set for women12K/yr -17.8%3.6% conv.
pink drill set4K/yr -12.4%2.5% conv.

All search terms

Top pink drill products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Cordless DrillDEKOPRO 12V Power Battery Drill Set with Small Electric Drills and 3/8-inch Keyless Chuck with Portable Tool Set Gift Box (Pink)

DEKOPRO£19.234.3★432 rev

Power Drill Cordless: DEKOPRO Pink Cordless Drill 20V Electric Power Set Tool for Women Drills with Battery and Charger Drills Driver Kit

DEKOPRO£25.664.5★3,907 rev

DEKO Pink Tool Kit: 126-Piece DIY Set with 8V Cordless Drill Electric Drills & Hand Tools for Women

DEKO£36.804.6★373 rev

DEKOPRO 8V Cordless Drill Set 3/8 Keyless Chuck 42pcs Accessories Built-in LED Type-C Charge Pink Power Drill for Drilling and Screws

DEKOPRO£17.114.4★1,800 rev

Pink Cordless Drill Set 21V Drilldriver and Screwdriver Set with 2 Batteries 10mm Chuck 25+1 Electricdrill Power Combi BatteryDrill 90 Pcs Accessories for Home Repair DIY & Women Gift

KELNOW£28.494.2★672 rev

Newest

by launch date

BLOSTM 248 Piece Pink Tool Kit with Drill - 12V Cordless Pink Drill Set for Women with Hand Tools for DIY Home Repairs - Portable Large Toolbox with Storage Drawer Screwdrivers Bits Pliers & More

BLOSTM£54.8112 rev

3mo ago

BLOSTM 126 Piece Pink Tool Kit with Drill - Home Tool Set with 8V Cordless Pink Drill & Essential Hand Tools for DIY Household Repairs - Portable Plastic Tool Box Screwdrivers Bits Pliers & More

BLOSTM£32.4125 rev

3mo ago

20V Cordless Drill Set Electric Drill with 40Nm Torque and 2-Speed Control

JIARUISI£34.6229 rev

6mo ago

Pink Cordless Drill Set 21V Drilldriver and Screwdriver Set with 2 Batteries 10mm Chuck 25+1 Electricdrill Power Combi BatteryDrill 90 Pcs Accessories for Home Repair DIY & Women Gift

KELNOW£28.49672 rev

8mo ago

Hi-Spec 8V Cordless Drill Set & Tool Kit for Women Ladies Complete Rechargeable Electric Power Drill Driver with Starter Tools Compact Hand Toolbox Pink Ideal for Home Projects

Hi-Spec£26.741,408 rev

9mo ago

What buyers say about pink drill

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use17%

“Very handy”

Value For Money15%

“Excellent value for money”

Quality-Overall14%

“Amazing quality”

Color9%

“Love the colour”

Weight Light6%

“not overly light”

Charging5%

“holds good charge”

Advertised Vs Actual Product5%

“Does all you need”

Battery Life4%

“Good long lasting battery life”

Strength4%

“Great power tool”

Size-Overall2%

“Just the right size”

What buyers complain about

Charging14%

“Wont charge”

Strength11%

“Flimsy”

Quality-Overall11%

“Rubbish”

Durability10%

“Breaks easily”

Battery Life4%

“the battery is dead”

Ease Of Use4%

“The drill bit was hard to remove from the casing though”

Functionality-Overall3%

“Its got no guts couldnt even drill a hole in the wall”

Value For Money3%

“not like cheaper ones”

Color3%

“although none of them are in pink”

Flatness2%

“it was completely flat it won't charge”

Top return reasons

Functionality-Overall20%

Defective Material/Parts17%

Charging16%

Strength10%

Size-Overall9%

Quality-Overall4%

Durability4%

Add-Ons/Attachments3%

Mechanism Issues2%

Flammable2%

Common questions

Is pink drill profitable to sell on Amazon United Kingdom?: The niche generates £29K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Skip it (40/100).
How competitive is the pink drill niche?: 8 brands and 7 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in pink drill?: Top complaints mined from reviews: Charging, Strength, Quality-Overall. The return rate is 1.5%.
When does demand for pink drill peak?: Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the pink drill niche?: Listings span £14.54–£62.81; the average listing price is £30.18 (sweet spot $15–$100). The average incumbent carries 1,942 reviews — the moat a new listing must climb.