picture hooks for plasterboard walls
Skip itSoft demand (-53.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Review moat
Good930.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£2.96–£24.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£96K£96K/yr · 121K searches
Avg price
Bad£7.91avg listing price — sweet spot $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Growth
Bad-53.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, picture hooks for plasterboard walls is a £96K/yr Amazon United Kingdom market (121K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
picture hooks for plasterboard walls market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- £63K–£79K
- units × avg price
- Conversion rate
- 10.1%
- Avg BSR
- #243
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 1.5%
- Avg brand age
- 25 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
55
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
1%
- 3M CLAW66%
- Kunoli21%
- Tarotoo6%
- LIJIXI2%
- HANIES2%
- Damogo2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -53.5% search growth over the last 90 days.Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.9×
Top picture hooks for plasterboard walls search terms
- 3m claw53K/yr
- 3m claw picture hanger36K/yr
- plasterboard picture hooks13K/yr
- claw9K/yr
- claw picture hangers6K/yr
- plasterboard hooks4K/yr
Top picture hooks for plasterboard walls products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
3M Claw Plasterboard Picture Hanging Wall Hooks For Hanging Home Décor 4 Hangers Holds up to 7 kg - Ideal for Heavyweight Items
3M CLAW£5.854.6★2,384 rev
20Pcs Claw Picture Hanger Hooks for Plasterboard Walls No Nails Drywall Picture Hanging Kit Holds up to 40lb No Damage Heavy Duty Hook Painting Mirror Photo Frame Art Tool-Free Installation
Kunoli£6.854.2★76 rev
3M Claw Plasterboard Picture Hanging Wall Hooks For Hanging Home Décor 4 Hangers Holds up to 20 kg - Ideal for Heavyweight Items
3M CLAW£6.494.6★2,384 rev
3M Claw Plasterboard Picture Hanging Wall Hooks For Hanging Home Décor 2 Hangers Holds up to 30 kg - Ideal for Heavyweight Items
3M CLAW£6.154.6★589 rev
3M CLAW Plasterboard Picture Hanger Assorted Pack - 9 Hooks for Heavy Items Mirrors & Home Décor - No Tools Needed (7kg 11kg 20kg 30kg)
3M CLAW£13.144.6★589 rev
Newest
by launch date
20 Pack Claw Drywall Picture Hangers Heavy Duty Steel Wall Hooks Hold Up to 40lbs Easy No-Tool Installation No Damage Reusable Picture Hanging Kit for Mirrors Frames Photos & Home Décor (Silver)
HANIES£10.856 rev
20Pcs Claw Picture Hanger Hooks for Plasterboard Walls No Nails Drywall Picture Hanging Kit Holds up to 40lb No Damage Heavy Duty Hook Painting Mirror Photo Frame Art Tool-Free Installation
Kunoli£6.8576 rev
Tarotoo Halloween Articulated Fingers with Gloves Halloween Fever Cosplay Costume Prop Articulated Finger Extensions Skeleton Bone Claw Hand Fits Most Fingers Sizes
Tarotoo£24.1644 rev
3M Claw Plasterboard Hanger - 3 Hooks - Holds up to 7kg - No Tools Needed - for Hanging Heavy Items Mirrors Pictures Backpacks and Home Décor - Easy to Install & Remove
3M CLAW£7.356 rev
30 Pcs Upgraded Non Trace Picture Hooks 3-Size Set for Plasterboard Walls Lime & Cement Easy Install No Damage Holds Photos Mirrors & Artwork
LIJIXI£3.2968 rev
Trending
90-day click momentum20 Pack Claw Drywall Picture Hangers Heavy Duty Steel Wall Hooks Hold Up to 40lbs Easy No-Tool Installation No Damage Reusable Picture Hanging Kit for Mirrors Frames Photos & Home Décor (Silver)
HANIES£10.854.0★
Tarotoo Halloween Articulated Fingers with Gloves Halloween Fever Cosplay Costume Prop Articulated Finger Extensions Skeleton Bone Claw Hand Fits Most Fingers Sizes
Tarotoo£24.164.1★
3M Claw Plasterboard Hanger - 3 Hooks - Holds up to 7kg - No Tools Needed - for Hanging Heavy Items Mirrors Pictures Backpacks and Home Décor - Easy to Install & Remove
3M CLAW£7.354.2★
Taskar Push-in Plasterboard Picture Hooks (10 Pack)
Taskar£3.724.0★
3M Claw Plasterboard Picture Hanging Wall Hooks For Hanging Home Décor 4 Hangers Holds up to 11 kg - Ideal for Heavyweight Items
3M CLAW£6.484.6★
What buyers say about picture hooks for plasterboard walls
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Very sturdy and easy to install”
“Excellent product”
“make it super easy to hang all the art pieces”
“do the job perfectly”
“Fits great does the job”
“great value for money”
“It is sturdy and durable and appearance fine”
“Easy fix”
“What a great invention”
What buyers complain about
“not as easy as pushing in with thumbs”
“expensive”
“Not very good”
“Can't push into plastered walls”
“I don't trust for something that would break if it fell”
“just leaves a couple of small holes to fill/paint”
“Didnt work as advertised”
“They are relatively small”
“Waste of money”
“Didn't work as per instruction”
Top return reasons
Common questions
- Is picture hooks for plasterboard walls profitable to sell on Amazon United Kingdom?
- The niche generates £96K/yr across 16 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -53.5%. Flapen's verdict: Skip it (38/100).
- How competitive is the picture hooks for plasterboard walls niche?
- 7 brands and 55 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in picture hooks for plasterboard walls?
- Top complaints mined from reviews: Ease Of Use, Value For Money, Quality-Overall. The return rate is 0.9%.
- When does demand for picture hooks for plasterboard walls peak?
- Demand peaks in Jan–Oct–Nov; the busiest month runs 2.9× the quietest.
- What does it cost to enter the picture hooks for plasterboard walls niche?
- Listings span £2.96–£24.16; the average listing price is £7.91 (sweet spot $15–$100). The average incumbent carries 930 reviews — the moat a new listing must climb.