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Picture Hooks

Maybe

An estimated 0.4% of orders come back. But prices span $2.63–$10.87, mostly outside the sweet spot, so Picture Hooks is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 2,225 DIY & Tools niches · +8 vs the category median of 49
Market size
£993K/yr1.4M searches / yr
90-day growth
-24.1%search demand this quarter
Competition
49%top-5 click share · 19 brands · 54 sellers

Flapen Score

Picture Hooks against its category

The dotted line is the DIY & Tools average. Past it, Picture Hooks is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Picture Hooks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Picture Hooks 1.4M times last year and spent an estimated £993K. The top 5 brands take 51% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 12.9% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £993K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
12.9%
Market size, estimated
£993Ka year
Peak month
March1.5× the quietest month
Top search term
picture hooks666K searches a year

02 · Price

A sale here is worth £5.65.

Listings sell for £5.65 on average, from £2.63 to £10.87. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At £5.65 that is £17K to £23K a year per listing.

Average price
£5.65under the $15 to $100 sweet spot
Price range
£2.63–£10.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
150K–200K
Units per listing a year
3,000–4,000
Revenue per listing a year
£17K–£23K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #57 within Nails, Screws & Fasteners. It carries 2,967 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#57in Nails, Screws & Fasteners
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,967per listing
Listings tracked
25

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Picture Hooks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£50K£99K£149K£199K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

54

Est. top-5 brand share

51%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 94%

Open market

42%

  • YHYZ18%
  • YISCOKO10%
  • Damogo8%
  • ojussa8%
  • STAY UNIQUE 18%
  • HAUSPROFI7%

Demand

Picture Hooks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Picture Hooks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • picture hooks666K/yr
  • picture hanging kit300K/yr
  • picture hanging117K/yr
  • picture hanging hooks55K/yr
  • picture hangers39K/yr
  • picture frame hooks30K/yr
  • picture hooks for plasterboard walls24K/yr
  • picture hooks for hard walls20K/yr
  • picture hook19K/yr
  • picture hook for plastered walls12K/yr

Reviews and returns

What reviews say buyers love and hate about Picture Hooks

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Adhesion/Stickiness”
0.4%of orders come back
“Poor adhesive”
A buyer, on “Adhesion/Stickiness”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Picture Hooks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data