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Picture Hooks

Picture Hooks shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look
Market size 77Growth 13Conversion 96Competition 60Returns 98Price range 0Avg price 16Brand share 84Review moat 35Quality gap 45
This niche Category average

Is Picture Hooks profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Picture Hooks is a £993K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 57/100.

Picture Hooks: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -24.1% over the last 90 days and 12.9% of searches end in a purchase.

£993K

revenue / yr

Units sold / yr200K
Search volume / yr-24.1%1.4M
Conversion rate12.9%
Avg price£5.65

Who owns the niche?

The top 5 brands hold 51% of demand, so 49% of the market is open.

49%

open market share

Brands · sellers19 · 54
Top-5 product click share49%
Open market49%
Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement88%
New entrants (1y)4· 3 succeeded
Avg rating4.5★
Avg reviews2,967

Top Picture Hooks products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

£0£50K£99K£149K£199K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

54

Top-5 brand share

51%

Top 20: 100%

Top-5 click share

49%

Top 20: 94%

Open market

42%

  • YHYZ18%
  • YISCOKO10%
  • Damogo8%
  • ojussa8%
  • STAY UNIQUE 18%
  • HAUSPROFI7%

Picture Hooks demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.4MCVR12.9%Products25Brands19Top 5 Brands51%OOS Rate5.1%Rating4.5★Reviews2,967Avg BSR#57
25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Picture Hooks search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • picture hooks666K/yr
  • picture hanging kit300K/yr
  • picture hanging117K/yr
  • picture hanging hooks55K/yr
  • picture hangers39K/yr
  • picture frame hooks30K/yr
  • picture hooks for plasterboard walls24K/yr
  • picture hooks for hard walls20K/yr
  • picture hook19K/yr
  • picture hook for plastered walls12K/yr

What reviews say buyers love and hate about Picture Hooks

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Quality-Overall22%

Nice little set well made did the job

Value For Money17%

Excellent value

Ease Of Use13%

Ease of use

Advertised Vs Actual Product11%

As described

Strength10%

Surprisingly strong

What buyers complain about

87% of reviews
Adhesion/Stickiness22%

Poor adhesive

Quality-Overall17%

Terrible product absolutely Terrible

Paint Quality9%

horrible for paint

Durability8%

then suddenly break

Value For Money8%

Overpriced rubbish

Picture Hooks return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

26%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Adhesion/Stickiness
26%
2Size-Overall
20%
3Functionality-Overall
13%
4Quality-Overall
8%
5Strength
6%

Common Picture Hooks questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Picture Hooks 57/100 on Amazon United Kingdom — Worth a look. The niche generates £993K/yr across 25 tracked products. 3 of 4 products launched in the last 360 days are still selling. Search demand moved -24.1% over the last 90 days.
Search demand for Picture Hooks on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.